How to Set Up a Social Media Listening Station & Get a Competitive Edge
It’s important to listen to your market to determine what solutions are being searched for. This can help you determine if there is enough demand in a niche to be profitable for you and to identify potential customers to engage and support. Social Media should be a part of any integrated marketing plan!
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Kurt has been building and marketing websites for 15 years with a focus on strategic planning, competitive intelligence and Internet Marketing. Clients have included Sprint, the Department of Veteran’s Affairs, a dozen hotels and numerous small business websites. He’s a partner with best-selling marketing author Al Lautenslager at www.CertifiedSocialMedia.com, which teaches how to develop a Social Media Marketing Plan. Opt in there for free resources, including archived training calls and resource guides.
Download the presentation of Kurt Scholle: Building a Social Media Listening Station in Pdf format-click the button below. On this webinar, you will learn:
- What tactics and tools to use to tune in to conversations in your niche.
- How to legally and ethically monitor the public social media conversations your competitors are having with their customers, prospects and vendors.
- How to find prospects in your niche.
- How to position yourself as an expert.