Insiders Club Mastermind Sessions 2018
Each Thursday at 1PM Eastern (noon Central, 11AM Mountain, 10AM Pacific)
A Live Q & A call just for Insiders
Click here to access the call live http://nams.ws/hangoutlive
Replays are posted below.
Click on the images to watch the videos. Enjoy!
December
December 20, 2018
We talked about:
- Email Deliverability
- What are your email marketing challenges?
- What are your goals for 2019? We share the NAMS goals.
- Member landing page review
Click the image below to watch the video.
December 13, 2018
We talked about:
- How to measure email conversions nd find issues with your emails to increase EPC'S
- Member website review
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December 6, 2018
We talked about:
- The upcoming WordPress 5.0 update
- Shopping cart review and analysis for new businesses
- Email marketing challenge goals for the month of December
- Potential topics for this months challenge - Indoctrination series, welcome emails, product delivery emails
- Stats from NAMS highest converting lead magnet funnel with email follow up and analytics
Click the image below to watch the video.
November
November 29, 2018
We talked about:
- Talk about goals the members set at the beginning of the month for additional passive income
- Order bumps in shopping carts and order forms - Jen shows NAMS 7% increase and why she thinks it's occurring
- Exit pops for added passive income
- Jeff Arrowwood shares his big passive income ah-ha for the month of November
Click the image below to watch the video.
November 22, 2018
Thanksgiving Day - No call
November 15, 2018
We talked about:
- How to recover quickly from a business disaster
- How passive income can keep your business running when operating in crisis
- Analyzing content that has gone viral on your social media accounts
- Using affiliate products on social media to generate income
- Preview of NAMS product bucket pages used in passive income email campaigns
Click the image below to watch the video.
November 8, 2018
No call
November 1, 2018
We talked about:
- Defining passive income and how you can add more of it in your business
- Using affiliate products for long term passive income
- make passive income goals for the month of November
- Jen shows a new email template set up for NAMS to promote more passive income opportunities
Click the image below to watch the video.
October
October 25, 2018
We talked about:
- Keyword research, ranking and competitor ranking
- More on adding buyers on the list with low cost products in Warrior Plus and using affiliates
- Buying traffic with affiliate promotions
- How to add high value to front end products to increase conversions and sales
Click the image below to watch the video.
October 18, 2018
We talked about:
- Case Study: Creating A Buyers List with low cost products on Warrior Plus
- talked about overwhelm in business and how to move past it and take action fast even when you're down
- addressed questions
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October 11, 2018
We talked about:
- What's the benefit of using affiliate traffic to create a buyers list
- Jen went over the funnel she's been testing for a few weeks and how she turned the free lead magnet into a paid low cost offer
- The new enhancements to SVMS and SAS
- how to deal with overwhelm and distractions in your business
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October 4, 2018
We talked about:
- how to test funnels and traffic
- Jen explained well how she tested cold traffic from Solo ads clicks and tested warm traffic (on our list)
- showed the results of a test funnel Jen's working on for a couple of weeks
- the things need to be validated in part of the testing
- the things to test on a traffic perspective
- the conversion numbers and the tools that we're using like Simple Click Tracker, Google Analytics URL Builder (David made a quick walk-through on how to set up a UTM link and how it works) and Wicked Reports
- taking advantage of P.S. in emails
- testing price points and traffic sources
- addressed questions
Click the image below to watch the video.
September
September 27, 2018
Topics discussed in this session are:
- David takes out the mystery about Product creation
- a walk-through with the little gift - Affiliate email swipes we gave out this week
- David shared a tool called Funnelytics and the entire funnel we created for this week's promotion
- Jean shared about her podcast
- Charlsa and David's plan of starting a coaching program on health and nutrition and shared the funnel for Isagenix Webinar Funnel & Coaching Program
- Solo Ads and showed a solo ad that we ran last week
- David's tips on product creation
Click the image below to watch the video.
September 20, 2018
In this session, we talked about:
- We have a special guest, Mark Zalewski, an Infusionsoft expert and our new NAMS team member (help us in automating our business)
- overview about double price increase of our NAMS Insiders Club membership
- behind the curtain of our Insiders Club promotion - the entire process campaign and segmentation, the results, the negatives, the positives, ROI
- The possibility of breaking out content to meet the needs of specific consumers.
Click the image below to watch the video.
September 13, 2018
We talked about:
- a look into the Insiders Club Resource Guide
- Tameaka Shelton's new opt-in page (on her new WordPress site)
- recap on Jean Eaton's landing page and live editing based on suggestions from David and Jen
- the training webinar which is all about email deliverability and verification
- David talks about lists (and single point failure)
- Your list is your primary job.
- Never ever tie your business to somebody else's company
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September 6, 2018
Topics covered in this session are:
- David shared a short Football story
- went over the "6 Steps to Big Ideas" that David developed years ago on how to create products which you can use for your anchor products
- elaborated Prototyping: The art of the napkin
- conversation with Larry Roach and David addressed his question: When trying to build a list and develop products, how does it work?
- kinds of feedback: anecdotal, numerical and technical
- Jeff Arrowood shared about his product
- latest updates and topics for next week
Click the image below to watch the video.
August
August 30, 2018
Here the topics discussed in this session:
- Jen shared her conversation with Mark, our new team member from Infusionsoft (specialist in onboarding)
- re-launch of Insiders Club (building the campaign that is extremely informative, that shows who we are and who our members are)
- a program Jen's doing with StoryBrand
- what Jen's struggling with
- turn ads on Tuesday to get more leads
- addressed questions in the chat box
Click the image below to watch the video.
August 23, 2018
We talked about:
- the purpose of content (considering why create it and its ultimate goal before creating it)
- generating more sales from Facebook advertising with videos
- understanding what transactional value is of what you're creating or producing
- how to use Flipboard
- having clear call-to-actions and that they are congruent
- Jean Eaton's post about funnel/content improvement (Jen and David shared their comments and tips on how to improve Jean's ad and how to create compelling ads)
Click the image below to watch the video.
August 14, 2018
Topics covered are:
- Content creation changed a ton in the past few years.
- our new NAMS team member from Infusionsoft
- bringing up decision diamond thing
- nightmare in promoting others' stuff
- digging into Asset Inventory
- the fastest path to cash
- a demo on creating infographics using Piktochart
- creating your own graphics vs. hiring someone on Fiverr
- a little info about Pixamattic
Click the image below to watch the video.
August 9, 2018
We talked about:
- redirects, Simple Click Tracker and how to change out links
- Missinglettr and how it works
- Hub and Spoke template
- filling in the Content Funnel spreadsheet (using content in multiple ways)
- setting up Meta Data for Social Media in Simple Click Tracker
- creating a Facebook image using Canva
- using Sharing for Debugger (Facebook tool) - lets you preview how your content will look when it's shared to Facebook and debug any issues with your Open Graph tags
- sharing this content on Facebook
- what's coming up in MyNAMS
Click the image below to watch the video.
August 2, 2018
Topics covered in this session are:
- overview of this month's 30-day Content Creation Challenge
- the Hub and Spoke template and how can this help you create a content plan
- showed "Are You Thinking Like a Rich Person" which is one of our epic blog posts and finding new content ideas out from the subheadings
- turning one idea into different forms of content and distributing the content into different platforms
- reviewed blog posts of Patricia Iyer and Amy Bair, dig in for new content ideas inside the posts (breaking out subheads)
- NEW: seamless access of your NAMS Toolkit account through MyNAMS account (one username and password for 3 sites)
- SVMS updates
Click the image below to watch the video.
July
July 26, 2018
In this session, we talked about:
- Tying all the pieces in list building
- a blueprint of the Hub and Spoke system to drive traffic and understanding its importance in the list building perspective
- doing some testings to figure out what's not working fast
- metadata, SEO and creating keyword titles for blogs
- addressed questions in the chatbox
- created a sample of the system with Cynthia Martin (crafting a traffic plan with a slide or manage a spreadsheet for an entire traffic plan)
- quick overview of UTM codes
- Google Sheets vs. Microsoft Excel (Google Apps vs. Microsoft Office)
Click the image below to watch the video.
July 19, 2018
Here are the topics discussed in this session:
- explore how David's Facebook page Conversation with Dogs is getting enormous reach
- how to leverage somebody else's traffic to get more to your site - getting the eyeballs and moving people into your pages
- showed different memes and post queue in PostBlazer
- primary purposes in social media: to entertain, to educate and to connect
- addressed questions in the chatbox
- discounts and value added on top of basic membership
- unsubscribes
- SendGrid
- Lifetime Hosting (for small niche hosting stuff) and why we're using it
Click the image below to watch the video.
July 12, 2018
Topics covered are:
- Jen's suggestions to a post of Linda Rinne in the private Facebook group
- creating opt-ins using OptinMonster
- Jen's list buildinng efforts: new blog post, 10DollarSoloAds and started running Google Ads
- addressing Bryan Toder's list building and traffic generation problems
- the new course that Jean Lanoue is working on and sharing a great idea from a list building perspective
- addressed questions in the chatbox
Click the image below to watch the video.
July 5, 2018
We talked about:
- focused on some questions from Insiders posted in the private Facebook group
- David shared his feedback on Bryan Toder's page (content and exit pop) and his responses to questions about traffic piece and list building
- What we put on and how we build an exit popup
- using CoSchedule headline analyzer
- addressed questions about exit popup
- the list building fears shared by Insiders in the private Facebook group - Cynthia Martin and Larry Roach
- a quick demo on how to change the virtual background in Zoom
Click the image below to watch the video.
June
June 28, 2018
We talked about:
- Why do affiliate marketing?
- "selling an affiliate bump"
- One thing to have successful inbound affiliate programs
- different kinds of affiliate program
- ways to build a list with affiliate marketing
- 2 ways to do affiliate marketing: inbound and outbound and what way do you need?
- a good example and ways to work together to build your list and generate revenue
- showed the back-end of our Warrior Plus promotion
- the different affiliate promotions we've done this month
- addressed questions in the chat
- Update: We are the facilitators for the upcoming Marketers' Cruise - http://namscruise.com
- a quick look on Bryan Toder's site and gave him suggestions on what he can do with his opt-ins and sales page
Click the image below to watch the video.
June 21, 2018
In this session, we talked about:
- the awesome webinar with nationally recognized speaker and presenter Jase Souder next to this call
- David's plan of doing an Facebook live meeting at the end of month (do a case study of what we're doing with affiliate marketing and what this month's affiliate marketing turned out for us)
- the results of our affiliate promotions this month
- why David's loving PostBlazer
- discovering how affiliate marketing works
- Jen shared the way affiliate marketing should be done and showed a super cool affiliate site that some friends are doing and making ALOT of money with!
- Jen's response to a question from Walt Wise in helpdesk: "Is the June Challenge about becoming a recognized Authority or is it Affiliate Marketing? Seems to me they are two different things."
- addressed question about sharing negative reviews
- update on Xbrander
Click the image below to watch the video.
June 14, 2018
Topics covered are:
- reason why there was no mastermind session last week
- Why is affiliate marketing a great cash flow tool?
- How can use affiliate offers and products as evergreen solutions in your business?
- Do high ticket affiliate offers really work?
- Amy Bair shared how she's getting great numbers using organic SEO
- a comment from David Wilcox about funnels
- the FTC Suite
- great ways to communicate with your customer effectively throughout the funnel
- Split testing and what it can do for you, the difference in the results between opens and clicks and what's next: color of the button
- David shared a book: "The Goal"
Click the image below to watch the video.
May
May 31, 2018
In this session, topics covered are:
- introduction to Affiliate Marketing
- sticking with the end results and affiliate promotions
- keys to affiliate success
- difference between promoting free content and promoting an actual launch
- exception to that rule of promoting back to back
- Flickstr Promotion
- what bridge pages are and how these are used in affiliate promotions
- making some uncomfortable decisions of moving forward and taking the risk
- COMING UP: Launch of Simple xBrander on June 27th and the next NAMS Funnel Mastery
Click the image below to watch the video.
May 24, 2018
We talked about:
- Jen talked about security and her experience being mugged last week and how she was so quickly able to shut down everything to secure all of her data, the company data and clients data.
- Six important things to consider in cases like this - strong password on a computer, have everything externally backed up on a small hard drive, data in the cloud, set up remote lock and wipe out, LastPass and business insurance.
- try how long to hack your password using random-ize.com
- create tiny little engaging videos for your site with Flickstr
- price increase of MyNAMS Insiders Club on July 1st - $99 monthly and $999 annually
- GDPR, WP GDPR Fix plugin and FTC Guardian
Click the image below to watch the video.
May 17, 2018
Here are the topics discussed in this session:
- Latest update about May 18th to 20th event in Atlanta (schedule)
- David had a quick demo on how to add a background to a live video
- a few tricks you can use in Camtasia (when creating and editing videos)
- addressed Cynthia's question about mobile viewing
- showed the results with our video ads - quick videos
- addressed question from Tim Maudin posted in Insiders Club Private Facebook group about video
Click the image below to watch the video.
May 10, 2018
Topics covered are:
- addressed question from Jean Lanoue's post in Facebook Group (Looking for a great course/membership platform that is inexpensive)
- quick announcement about the upcoming course - Social Media Marketing
- the features and settings of Simple Video Management System and a live demo
- 5 Tools we've created for you
- announcement: launching of Simple XBrander on June 25th
- addressed questions from David Wilcox about Facebook pages, where to run ads, video and pixels
Click the image below to watch the video.
May 3, 2018
In this session, we talked about:
- Jen shared her experiences and what she learned about doing video marketing.
- different tools in creating videos: Lumen, Facebook live, Powerpoint video
- C.F. Jackson shared her experiences in doing video marketing.
- gadgets to use when capturing videos (HD Camera, phone)
- free screen and video recording software called Loom
- "fear factor" in doing videos
- tips in creating and recording videos
Click the image below to watch the video.
April
April 26, 2018
We talked about:
- Linda Rinne's post in the Insiders Club Private Facebook Group - seeking some help on how to get started in creating an overall picture of her funnel
- Suggestions to Linda Rinne are placing Amazon affiliate links to blog posts and focusing on longtail keywords
- Changes in the works for Chrome and video
- Using a free tool available right now with Lumen on App Sumo ( this leads right into the Video Marketing Challenge for next month)
- The importance of staying on task and focused.
- Knowing when to it's time to stop fighting and ask for help.
Click the image below to watch the video.
April 19, 2018
Topics covered are:
- Cathy Chapman's post about Frank Kern's Kartra
- mastering your processes and consistency
- quick review of strategic funnels based on Alice Cash's photo
- different tools and how these relate to outsourcing
- Gary Halbert's page
- Olive Oliver's post about working out the best way to leverage the product she purchased (Master Resale Rights the works of Mark Hendricks)
- Jean Eaton's post about Process Street
- problem solution related to David's post regarding on Tax Hell
Click the image below to watch the video.
April 12, 2018
We talked about:
- difference between blue screen and green screen
- key points about outsourcing piece
- a few tips about when to outsource and how to deal and manage these people
- a few sites in hiring outsourcers
- David and Jen, and other Insiders (Jean Lanoue, Amy Bair and Jeff Arrowood) shared their experiences in outsourcing, the relationship and the lessons they learned.
- Mike Todd and Art Remnet shared their thoughts about outsourcing
Click the image below to watch the video.
April 5, 2018
In this session, topics covered are:
- outsourcing stuff (how to protect your business and why using outsourcing can be a godsend if you do it correctly)
- David's outsourcing experience in his photography business
- the single point of failure and the nightmare story of outsourcing - Travis Greenlee's Profit Groove
- different levels of outsourcing
- understanding GDPR and how to get compliant
- quick demo on how to deliver free content to existing people without having them opt in again but how to get them into a funnel at the same time (using Active Campaign platform)
Click the image below to watch the video.
March
March 29, 2018
We talked about:
- the basics of Facebook pixels
- Jen will explain how pixels work and will walk you through the process of setting up and how to start using them on the site, how to install them and how to start creating basic audiences without having any ads in place.
- tools you can use for Facebook pixels: the Tracking Code Manager plugin and Facebook Pixel Helpers
- 3 areas of Facebook Manager Jen's using: Ads Manager, Audiences, Custom Conversions
Click the image below to watch the video.
March 22, 2018
In this session, we talked about:
- importance of numbers and cash flow management
- how we've been digging into numbers and really coming out of what's working and not working
- demonstrated how we convert our emails into blog posts, SEOs and social media and where we're finding all our traffic coming from based on the advice we got from Infusionsoft
- tools we used in FB advertising: Canva and Text Overlay Tool - Facebook
- tips on advetising
- Five Dollar Post from Ron Douglas
- responded to questions
Click the image below to watch the video.
March 15, 2018
The topics covered are:
- launch process of our Profit Planners promotion working with Warrior Plus
- difference between buying a training on how to do Facebook ads and buying an all-in-one piece of software
- showed our best converting ads
- Jen shared a few tips on Facebook advertising
- introduced tools in creating ad images: Canva, Mockuuups Studio
- tips on setting up sales pages (landing pages)
- David's plan of having 30-minute interview with people who top the leaderboards
Click the image below to watch the video.
March 8, 2018
We talked about:
- a high-end Mastermind session that we're doing now in Atlanta in which we talked about the stuff that's going on and ways to get more traffic and information to do things
- 2 kinds of group in this session: virtual and in-the-room thing
- talking about automating funnels across the room
- the one thing we want to solve every quarter - today's focus: how to get more traffic
- the Affiliate-only launch (MyNAMS Profit Planners) today that we've been working on with Warrior Plus implementing our Automated Product (Funnel) System
- Social Marketing Challenge and how you can build connections for promotion stuff and get better advertising results
- knowing your numbers
- understanding the concept of automating funnels and how it can help your business
Click the image below to watch the video.
March 1, 2018
In this session, topics covered are:
- the Social Marketing Challenge and its difference from Social Media Marketing
- Mike Bartlett showed his Facebook page and talked about what he's currently doing
- how to get more likes for Facebook Business page (the value of likes)
- Insiders who joined the Bootcamp shared what they learned from this event
- Jean Lanoue answered some questions about Pinterest and boards, and shared few tips on using this free traffic
- showed Piktochart in creating infographics that will be added into Pinterest boards
- a glance on MyNAMS Facebook Insights page and how to look at the reach and demographics
- Cynthia Martin showed her Facebook page and what she's trying to do
- tips in getting organic traffic
Click the image below to watch the video.
February
February 22, 2018
In this session, the topics we covered are:
- last week of Easy Publishing Challenge: the tasks, actions, the four areas we're focusing on, the interviews and a lot more about this challenge
- went through the Book Funnel document on Day 22 of Easy Publishing Challenge
- Tim Maudin on spot talking about The Road To Rebound Journal and asking for feedback on the opt-in gift (getting tips about opt-ins from David and Jen)
- Jean Eaton on spot (showed her output using Ron Douglas formula to find a viral video and embed it into her blog post with her opt-in)
Click the image below to watch the video.
February 15, 2018
The topics we talked about are:
- focusing on publishing piece
- takeaway tips from Linda Stirling about book publishing and Amazon advertising
- Jen and David shared the experiences and how awesome our first Live Bootcamp was
- Insiders who joined the Bootcamp shared what they learned from this event
- the training from Ron Douglas (OPAD webinar)
- updates on Simple Autowebinar System (SAS) and XBrander
- the new section in Easy Publishing Challenge - an incredible interview with Tamara Monosoff
Click the image below to watch the video.
February 8, 2018
In this session, we talked about:
- welcome new Insiders
- issues about JVZoo
- David and Jen are meeting with 8 people at Altlanta for a hands-on training session
- What we're doing in May?
- the process we implemented last week on our email marketing
- tips on getting high open and click rates
- dealing with pop-ups
Click the image below to watch the video.
February 1, 2018
The topics covered in this session are:
- tips for autowebinar
- a very juicy planner that we'll be giving out this week
- strategies and tips in pricing your products (this is a direct result from the post Patricia posted earlier in the week)
- overview of our new February Easy Publishing Challenge
- Speaking from the stage ( conversation Sue posted a few days ago)
- quick announcement about Simple Autowebinar System (SAS)
Click the image below to watch the video.
January
January 25, 2018
These are topics we talked about in this session:
- Know more about numbers and how to calculate them - David showed spreadsheet that will help them calculate their numbers (lead value)
- Why use different email addresses when sending out emails?
- Jen talked about ads Facebook designed for mobile
- the progress on Amy Bair's landing page
- latest report on Beta Testing and quick updates from Art Remnet
- next big project and upcoming event announcement
Click the image below to watch the video.
January 18, 2018
Here are the topics discussed in this session:
- David shared his strange encounters this week.
- How do you determine if a product you want to promote as an affiliate is right for your audience or if it's just crap?
- How to deal with someone who gets mad when you say no ^^^related to the second topic
- work on Amy Bair's landing page for her free offer live on the call and see exactly how to build a highly converting landing page
Click the image below to watch the video.
January 11, 2018
In this session, we talked about:
- our new affiliate contest - reasons why we're doing this, and how we set up the processes in place and make it work
- how we communicate to get everything done and do documentation
- using tools to create processes and use them to the max
- shared the differences between free and paid version of Process Street
- why and when to hire someone (David shared his experience in Upwork)
- David talked about doing what it takes, being stuck, getting super clear and focused and the ONE THING
- Jen shared how she's using Toggl for client work and for herself
- heard latest updates (where they're stuck and processes) from Insiders - Tameaka Shelton, Keith Watson, John, C.F. Jackson
Click the image below to watch the video.
January 4, 2018
The topics covered in this session are:
- introduction and updates of this month's new 30-day Challenge Business Operations
- insights and tips about Business Operations
- shared the spreadsheet we're using yearly that will help you really look through and understanding the parts of your business that you should be looking at and calculating
- the different parts of the business
- how we used PayPal for managing expenses and revenues
- documenting, staffing and dealing with outsources (managing our team)
- Jean introduced a new tool for business processes, Process Street
- Art made a quick explanation of how Trello works
Click the image below to watch the video.