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Archives for 2011

NAMS6 Schedule

By David Perdew 1 Comment

How to prepare for your NAMS6 workshop

The NAMS6 workshop is just around the corner.

Yesterday, we talked about networking - or not - at NAMS6. Today we’re looking at the video I recorded about how to get the most from NAMS6. And tomorrow, we’re focused on the new MyNAMS membership site and why that’s important to your NAMS experience.

And as always, I'm futzing with the schedule a little more and making adjustments based on expertise and availability.

Today, I thought today it would be good to replay the webinar I ran a few nights ago for folks who are  coming to NAMS6. (And by the way, you can still get in with this special coupon code - 100special - to get a $100 discount before Friday, 8/19.)

During the webinar session (which you can watch below), we discussed everything from how to take the MARTA  train from the airport to where the nearest grocery store is and these other topics to make sure you're prepared for NAMS6 workshop:

  • What questions should you be asking?
  • Getting to the hotel?
  • Where to stay?
  • What's the schedule?
  • What's happing on Thursday and Monday?
  • What to bring?
  • How to network?
  • How to win the contest?
  • Sign up for your 15 minutes with Mark
  • How to get the NAMS6 workshop materials?
  • Will there be more Giveaways?
  • Where to sign up if you haven't?

Be sure to watch the video by clicking the Youtube link below after you download the presentation here.
http://www.youtube.com/watch?v=q2ZA9oMJRfY

This hotel has fantastic conference facilities and we have almost all of the place to ourselves for the entire NAMS6 workshop.

But it's almost 20 miles from the airport. Your transportation choices are these:

  1. Rent a car
  2. Take a cab
  3. Choose an express shuttle service
  4. Con Dan Morris into picking you up
  5. Take MARTA

Let's talk about MARTA for a minute.

I HIGHLY recommend taking MARTA as the easiest way to get to the NAMS6 workshop . It's a very good and reliable rail transit system using a simple 2-step process: Get on. Then Get Off! People who ride it are friendly. Maps are well marked. And you can get on the system at the end of baggage claim inside the airport.

Best all, it's $2.

Two key things to remember:

  1. Get on the GOLD line at the airport
  2. Get off at Brookhaven station

Click on the map image at the right to go to the MARTA website for the Brookhaven station.

Once you get to the station, the hotel shuttle arrives on the hour to transport people to and from the hotel. Or you can grab a cab at the station for much less than the $35 to $55 from the airport.

To get more information and be well prepared for the NAMS6 workshop, watch the webinar above and ask more questions in the forum.

Why the MyNAMS Insiders Club is EXACTLY
what you're looking for!

MyNAMS Team

MyNAMS TEAM - You never have to work in isolation again!

The MyNAMS Team goes way beyond the staff and support personnel. We've put together a group of people who make it their mission to ensure your success. With more than 75 instructors and 100s of members, you find people who can answer your questions quickly, partner with you to create products, and build relationships that help you launch your business or take it to the next level.

We've worked diligently to ensure you have the ability to communicate with us, instructors, and peers (at your own experience level) in a safe environment and find the right mentors or coaches just for you. We make the introductions that you want.

Look for the icon at the left in the benefits grid to see the specific team options we offer. 

icontraining200

MyNAMS Training - Learn what you need when you need to learn it!

The MyNAMS Training system is focused on thorough step-by-step instruction with that meets you where you are. It makes no sense to teach you advanced strategies and techniques when you don't have a blog or website. And teaching you how to install a blog when you have dozens already is ridiculous. First, we determine where you are in your experience and then we point you to the right level of training that will enhance your business experience from Novice to Advanced.

Yes! We teach marketing, traffic generation, technology, keyword research and much more, but only when you're ready. And if you need help just getting the technical aspects of doing business online, we have more than 1300 tutorial videos in the Library.

Look for the icon at the left in the benefits grid to see the specific training options we offer.

icontools200

MyNAMS Tools - Content, graphics, audio, checklists - we've got it for you!

The MyNAMS Tool belt comes with just about everything you need to get a business up and running. In fact, you can be selling products from the Niche Mall even if you've never sold anything before and don't have a website. One of the most frustrating parts about doing business online is realizing you have to nickel and dime yourself to bankrupcy before you can actually get a site up. Not with us.

We provide you graphics, article content, images, audio clips, reports, sales funnels, turnkey websites, and even adsense website portals so you can begin immediately to create or improve your business with confidence that you don't have to spend a ton more cash.

Look for the icon at the left in the benefits grid to see the specific tools options we offer.

To find out more about the MyNAMS Insiders Club, click the link below!

Continue to Custom Content Wizard here

Category: Business Operations, Featured Content, General, Workshop News

Networking at NAMS6

By David Perdew 1 Comment

How to build relationships without “networking” at NAMS6!

Yesterday, I released the NAMS6 workshop schedule. Today we’re talking about networking and how to really make connections. And tomorrow, we’re focused on the new MyNAMS membership site and why that’s important to your NAMS experience.

I hate networking.

Hate the concept.

Hate the schmoozing.

Hate the guy networking me with a fake smile and a business card in his out-stretched hand.

Years ago, when I was doing business development work (also known as sales) for a technology company, part of my job was to attend business networking functions.

I was a miserable failure at that because I seemed to have SALES stamped on my forehead. I WAS the guy with the fake smile and business card in hand.

So, imagine my surprise when one of my mentors told me that one of my strengths is building profitable relationships by connecting people.

In fact, the quote was,

“Obviously, you’re a great connector. You bring people together and help them be successful.”

Really? It didn’t seem obvious to me, but that’s why I solicit other people’s views. I’m usually wrong in my self-assessments.

So, if I’m such a good connector, what am I doing right and why do I hate networking?

It’s because I have wrong perceptions about what real networking is. Even the word “NETWORKING” feels manipulative, and I don’t like that.

My new perception (and the one  you should adopt to build real relationships at the NAMS workshop) is that I’m meeting people and making new friends.

I like that. I love discovering interesting things about people. The journalist in me gets a real charge out of asking a lot of questions.

I also like to find the commonalities between us. And when I say us, I mean between me and one other person. Building relationships is a duet that’s performed by two people, not a chorus.

I can’t build a relationship with a list. I can build a relationship with you.

And finally, I don’t want you to help me. I’m not there to figure out how to get my hand in your pocket. I listen for opportunities to help you.

Those are some pretty good guidelines there.

Mark Hendricks uses these exact techniques, as do all of the instructors. During NAMS, Mark is all about helping you and build a relationship by giving you 15 minutes of free coaching to go over your biggest issue.

Mark gives NAMS attendees a 15-min strategy review, or whatever else you want to talk about. He’s done this since NAMS3 and it’s been a huge success. Fifteen minutes of focused conversation can turn your business around or help you target the most important goals for your business.

He’s done this with others and in usually 15 minutes together he can put together an action plan that you can focus on to help you have the breakthrough that you’re looking for. Prior to your conversation with him at NAMS, you will write down what you are wanting to accomplish and what you believe are your three biggest obstacles keeping you from your goals. It runs like clockwork, so do not be late!

This has been a very popular event at NAMS previously and fills up quickly – take a look at the responses below.

Thanks so much for the 15-minute “Empowering” consultation you gave me.

I am still blown away at the amount of valuable information you gave me in such a short amount of time. I now have a whole new business model to work with and ways to implement the very things that have been holding me back.

I can’t wait to have another consultation with you in the future.

Securely yours,

Regina Smola
WPSecurityLock.com

Mark Hendricks is one of the real guys. He was able to understand and get to the heart of what I needed to do in less time than anyone I have ever met.

I only had a short time with Mark, but the way he helped me get clear in my head what I needed to do, is more than hours of listing to audios, watching videos and reading other peoples stuff has ever done. I am looking forward to working with Mark on other projects and finally breaking through the barriers that have kept me from success.

If you can get close to one person and get some of his insight – by whatever means possible – make it Mark Hendricks.

Tate Burns
TateBurns.com

Mark, I want to thank you so much for the 15 minute session.

What surprised me was that what you showed us, I thought I already knew – but then you made me realize I have not actually been DOING it!

You helped me realize that I must plan strategically, actually WRITE IT DOWN and then take action on the plan, and finish what I start.

You showed me how I need to be more disciplined and balanced to be able to achieve any type of long-term sustainable business success.

You also helped me to see different options for positioning my website and business to be more effective in making sales online.

I am daily using and referring to the planning tool you gave us, which is helping me stay on track and work toward my goals of a sustainable online business and more balanced and prioritized life.

Mark, I really appreciate your help, your wisdom and insight, your gift of teaching, your spirit of service and giving back, and most of all your heart and the inspiration that you bring to me and many others.

Thank you!

Sheri Dresser
FindingOpportunity.com

Category: Business Operations, General, Workshop News

Right tool for the right job

By David Perdew 3 Comments

Right tool for the right job creates the right solution.

My dad used to repeat that when I was growing up. At 81, he still practices that old saying.

In January, I got a first hand reminder from him how important it is to have the right tool for the right job.

I sat at his kitchen table pecking away on my computer in his Florida retirement home while mom stood at the kitchen sink peeling a banana. (She never goes a day without eating a banana.)

As I glanced out the garage, I saw dad standing on an 6 foot step ladder in the top of a giant crepe myrtle tree trimming the winter limbs.

I jumped to my feet, ran to the ladder and put my hand through his belt on his back to steady him while gently tugging him down. “Please, let me do this, Dad. I’m here to help.”

“I can do it,” he said. “I’m not an invalid.”

That’s true. At 81 and just six months after nearly dying from a gangrenous gall bladder infection which put him in an Atlanta hospital for 31 days, he can still work circles around me.

“I know. Just let me do this,” I said.

So, he climbed down. I’m much taller than dad, so I didn’t need the ladder. And besides, with the telescoping pruning shears he was wielding, I could reach nearly every limb and trim them easily.

The shears were sharp and exactly the right length.

For an hour, I clipped. Nearly exhausted in the January heat, I stumbled into the house while dad cleaned up the yard – for three more hours.

Mom smiled when I sat down, sipping my cold water. “I can’t stop him,” she said.

I’m the hardest working guy I know. I always have been. It’s in my blood. But my dad continues to outwork me. And because he has the right tools, he always gets more done. Our parents were always teaching us, one way or another. Some of the lessons stick.

That mantra still fills my mind: Right tool for the right job…

Hard work can become much more with smart tools was one that my dad taught me.

In my business, I focus on the right tools all the time. Tools help me get more done, and the right one is worth the investment.

Students and NAMS members ask me all the time, “Which tools should I buy? Which gurus should I follow? Which techniques should I incorporate?”

So, I’m answering those questions over the next month.

We’ll start with my top 20 tools. I’m going to work my way down from 20 to 1. I could have told you about the top 100. I use at least that many tools. But I decided to focus on the ones that I use on a regular basis, at least weekly. More likely, these are tools I’ll use daily.

Remember, right tool for the right job creates the right solution.

Today, I want you to tell you about CBEngine.com.

If you’re an affiliate marketer, you know that ClickBank offers a huge opportunity to provide quality digital products in nearly any niche.

But how do you decide which are worth your time, investment  and reputation? After all, every affiliate product recommendation is going to improve – or sink – your reputation.

I never, never, never refer a ClickBank product without researching it first on CBEngine.com to make sure that I’m referring the best product available in that niche.

Right tool for the right job

But CBEngine.com does so much more. New products are highlighted at release. It allows me do search for products that meet specific criteria such as sales momentum (are other people selling it and is it converting?), helps me build ClickBank ads, determine profitability and a ton of other helpful utilities.

But here’s the kicker. You can get CBEngine for a single, one-time, lifetime fee that is incredibly cheap. But, you have to look for it. It’s kind of hidden on the site.

Instead of opting for the Pro membership which is an annual fee, click the small link on the front page that says “New Lifetime Membership”. The following image will pop up and you’ll have the opportunity to get the lifetime membership for the price indicated below.Right tool for the right job

Listen, I paid much more for this lifetime membership. You can get this now before it goes back to the regular price. You’ll use it for sales research, finding and promoting niche products for a long time to come.

Enjoy! And remember what my dad says: Right tool for the right job…

Category: Business Operations, Tools I love

Discover your passion and find life itself…

By David Perdew Leave a Comment

discover your passionNAMS student Mark Mason at Mason’s World asked a really good question about how to discover your passion.

In response to a blog post I did yesterday about turning your passion into a business, he asked :

“One of the questions that I hear all the time is ‘how do I discover my passion’ – and you seem to agree that discovery is key. You say ‘Look closely and you’ll find yours too.’ — can you elaborate? Is there a process that you recommend to people?”

That’s an interesting and complicated question Mark. You probably know the basic answer as well, which is:

There’s no recipe that tells you how to discover your passion.

But lucky for you, I’ve got an opinion 🙂 I know you’re surprised.

The reason it’s so vague is that a person’s passion can change on a dime, so the discovery of your passion is an ongoing thing. And that’s fine. We gain more life experience every day and our priorities should change as we become smarter.

But the absolutely essential element is mindful doing. Without sounding too much like a Zen practitioner (nothing wrong with that by the way…), being aware of likes, dislikes, and, more importantly, things I LOVE to do and be – these are the essential elements of sifting through your feelings to identify passion.

Having said that, one of the most difficult things you can do is figure out how to discover your passion.

Imagine you are come home from a particularly troubling day at the office, sitting down to dinner with your mind racing and reliving the activities of the day, cleaning your plate, and walking away wondering what it was you just consumed?

Has that ever happened to you? I’ve sure experienced that.

That’s not very mindful. Too often, I get up from my desk in the basement to trek upstairs only to find myself standing in the living room wondering why I came upstairs. (I don’t write this off completely to getter older as some people would have me believe.)

Around my house, my wife and I remind each other of our two favorite time zones:

Now, and NOT Now!

Now is always comfortable, secure, enjoyable and fulfilling. Not now is…well. Let me explain it this way.

There’s a myth about the maps created before the discovery of the New World that always displayed a big vast unknown area with the legend:

Here Be Dragons!

NOT Now is where the dragons, demons, fears, anger and anxiety live. Whenever I’m anxious (and sometimes I boil over into a full-blown panic), it’s because I’m projecting into the unknown future where I don’t see things going the way I planned, or looking back at the past and wishing I could have done something differently.

When I come back to the moment at look at what’s going on around me, all is well.

It takes a lot of work to be aware of all activities at the moment we’re doing them. Pay attention to what you’re doing and feeling. That’s the key. Otherwise, you can’t possibly know what you love doing if you don’t allow yourself to feel it. Before you can discover your passion, you must allow yourself to feel what you love.

When coaching students, the first thing we do together is to fill in the blanks on a mindmap template about creating a vision for the student. I push them to think way outside the box. The premise is that money, time, nor resources are not an issue – you have all you need. If you could be doing anything you want, what would it be? What does it look like?

The first assignment is to write it down in a one-page document. It has to be infused with painterly imagery so you can see, feel, taste, and smell it in your mind. Post it where you can’t miss it, review it daily, and revise it as things change. This is the first step that helps you discover your passion.

And frankly, this is the hardest thing to do.

Some people freeze up. They just can’t do it. They can’t think beyond the little world they live in. They can’t allow themselves to feel what it would be like to fulfill their dreams. But once we identify the dream, the longing that is inside, it’s smooth sailing from there. Because the rest is just tactics, and doing what other people have done to be successful.

And when you know why you want to do what you want to do, then the doing is a joy that you can’t wait to do.

(You might want to read that sentence again!)

Your activities almost become an obsession because you’re heading toward something wonderful – and you’re passionate about it.

But the it takes a lot of self-investigation to discover your passion. People who don’t do this thoroughly are really disappointed with the results.

Stephen Covey says it best, I think. Here are four quotes from his works.

Quote 1 – Priorities:

Take a long, hard look at what you consider to be the most important things in life. Put these in a hierarchy, make them priorities in order of this hierarchy, and make sure all other concerns are subordinate to these priorities.

Quote 2 – Clocks vs. Compass:

Our struggle to put first things first can be characterized by the contrast between two powerful tools that direct us: the clock and the compass.

The clock represents our commitments, appointments, schedules, goals, activities – what we do with, and how we manage our time.

The compass represents our vision, values, principles, mission, conscience, direction – what we feel is important and how we lead our lives.  In an effort to close the gap between the clock and the compass in our lives, many of us turn to the field of “time management.

Quote 3 – Success:

Management is efficiency in climbing the ladder of success; leadership determines whether the ladder is leaning against the right wall.

Quote 4 – Why:

He who has a why can deal with any what or how.

Numbness, in any form impedes your ability to discover your passion.

With so many distractions such as the internet, video games, movies delivered via download at any time of night, forums, chat rooms, Skype lists, TV, political screaming matches in the media – all of it can become a distraction to the point of numbness.

Active alcoholics and addicts talk about courting one feeling, and it’s the only one that matters to them at the time:

Getting numb to all other feelings.

So many things in society today, like those mentioned above, are addictive because they deliver that numbness. Our minds can take something really good and turn it on us if we let it. How many parents (and I was one) are so busy running kids around that they can’t take 15 minutes for themselves to write in the morning, or take an art class?

That’s avoidance of the most dangerous kind, because it has the stamp of martyrdom on it. “See what I’m sacrificing for my family!”

Like I said in my book about my own relationship with my kids, “too much help is no help at all…” And too much doing prevents you, in fact, the entire family from learning how to discover your passion.

My passions are so real and so clear, that I must constantly find help to check the things off my list to more done that gets me closer. I don’t have time for anything else now. That’s where outsourcing comes in.

I pity the fool who chases money thinking that will fulfill them. Money is important, but I doubt that you’re passionate about money. And if you are, look more closely.

Listen to me:

The only way to combat the numbness of wrong-headed activity is to focus on, identify, court and prioritize your passion. It’s all about paying attention to your inner guidance system. Mark Hendricks, one of my favorite people, once described it like this in his success course, and I’m paraphrasing.

When I stopped trying to steer and just paddled the canoe, it actually goes where it’s supposed to. Any other way is struggling against the flow and pointing me toward the rocks.

Stop steering. Paddle. Your life’s purpose should be focusing on how to discover your passion, and paddling in the direction it takes you.

Category: Business Operations, Motivation

Breaking news! Google is getting Slapped!

By David Perdew 10 Comments

And this ain’t just going to be a love tap either, Google!

Watch as Google takes an uppercut to the chin.

From Bloomberg News Site today:

“U.S. Federal Trade Commission has begun a review of its business practices, kicking off what’s likely to be a broad antitrust investigation.

The company received a subpoena on June 23 “relating to a review by the FTC of Google’s business practices, including search and advertising,” according to a regulatory filing today. Google said it is cooperating with the probe.”

Is it wrong that I was doing the happy dance in my office when I read this?Google

Monopolies, benevolent dictators, religious fanatics, right- or left-wing zealots, bankers in collusion with mortgage companies that crippled our economy…I’m not a fan of any of them.

But Google? Why Google? Aren’t they the tech darlings with the only good ideas left? Or at least don’t they want us all to think so? The only other company with that much hubris these days is Facebook.

And they’ll get their’s as well as they get cockier.

I’m not a fan of anyone who will shut you down without notice and a vague non-explanation: You violated our terms of service.

Okay, how? Let’s fix it. Tell me what to do.

Heeeelllloooooo! Anybody in there?

Talking to Google is like putting a message in a bottle and pushing it out to sea in hopes that someone who can do something about your situation picks it off the beach on the other side of the world.

I absolutely believe in the every business’s right to do business with whom they want unless it violates our basic equal protection laws.

But, there’s basic decency laws too. (More like laws of nature.) And pompous, all powerful companies who become moral arbiters are way out of line.

Google, Facebook, PayPal, others: Listen UP!

My dad used to call it getting to big for your britches. Monopolies, by definition, are the only game in town. Yes, there’s Yahoo and Bing and 1000s of smaller search engine and advertising providers.

And they’re hungry. Read that as more customer friendly. But they’re also inconsequential – relatively. Google is the big dog. If you want to maximize your profit, you have to play with Google.

Until they take their ball and go home.

Yesterday, I saw an open letter from my friend Jeff Herring to Google because they shut down his Youtube.com account. They did that to Kevin Riley as well last year. Both are outstanding business educators and trainers.

In Jeff’s case, he lost about 125 videos over night, and tons of traffic from those to his sites. Google lost tons of traffic to Youtube and their advertisers. Jeff had 550 subscribers; that’s a really respectable number of subscribers who want his videos and want to be notified when he delivers another. Maybe it ain’t Britney Spears, but with that audience, it still seems to indicate a real following.

Gone.

No explanation.

Okay, I’m getting a little guilty pleasure out of this rant because Google banned my Adsense account 5 years ago. And I still don’t know why. The form letter was just that, and there’s no way to talk to anyone who can help you. I did notice that it was two days after I received my first check.

Part of me feels like I’m driving through my ex-wife’s neighborhood. I really hope and pray I don’t run into her, but I sure wonder what she’s doing sometimes. After all, I loved her once.

And I still love Google. They are incredibly innovative. They make tools like Google Analytics, Adwords and the External Keyword Tool. And they keep getting better and better.

They’re incredibly smart. I know a lot of people who are incredibly smart – many of them come to the NAMS workshop as students and instructors. No one, no matter how smart, is authorized to run my life. To me, that is abhorrent in the extreme.

So, what’s next for Google? At this point, it’s pretty predictable and costly.

The answer is lots of lawyers.

This paragraph from the Mashable.com article predicts the future pretty well based on the Microsoft experience many years ago.

“It’s inevitable that people will compare this investigation to the famous Microsoft antitrust investigation of the late 1990s. That case, United States vs. Microsoft, ended with a settlement that stopped Microsoft from using Windows to push its other products and lock out its competitors. Microsoft’s growth came to a halt after the case, and the company has never fully recovered.”

The Wall Street Journal also reported that the FTC fought the Justice Department for the right to handle this case. Yikes! This can’t be a good sign: Two mega government watchdogs with teeth wanting to take the first bite out of the fresh meat…

Google, it’s now time to eat a little humble pie. Take it like the mega giant you are Google.

Category: Business Operations, General

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