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How Rich Marketers Think

By David Perdew Leave a Comment

Are You Thinking Like a Rich Person?

So, if you’re going to become rich as an online business person, you first have to think you’re rich.

We work and work to prepare our business to collect as much wealth as possible.

The next product to create or the mechanics of the delivery system or where we’re going to get traffic gets most of our attention. And by focusing on these things, we think we’re preparing for online riches.

Don’t get me wrong. I do believe those elements are important, but I believe the richest people in the world have a different thought life first.

There’s saying that I love and believe.

Everything is created twice. First in THOUGHT, then in FORM.

That’s a lot harder for many people than you’d guess. Many folks – me included – had to get over this old idea that being rich was for someone else.

There is a thought in online marketing that if you just get the mechanics right, then everything will fall into place and you’ll get rich.

I’m not here to dispute that.

Rather, I’d like to suggest that mindset plays a bigger role than most people think.

After all, if thoughts are things – and quantum physics tells us this is true – then what you think can have a huge impact on the success of your business.

Don’t believe me?

Take two people – one has a track record of building million-dollar businesses. The other has a track record of never having had a major success in his life.

Who would you bet on to build a million-dollar business? The one with the track record, of course.

But let me ask you this… do you think that both of these individuals view business – and specifically, the acquisition of money – in the same way?

You might guess that the successful person who has made millions of dollars sees money in an entirely different way than the person who has never been successful.

One sees opportunity everywhere – the other sees obstacles.

One sees challenges to overcome – the other sees problems that cannot be solved.

One believes leverage is the way to get rich – the other believes hard work will win the day.

One believes money is abundant – the other believes it’s scarce.

One thinks about how to make more money – the other thinks about how not to lose money…

… and so forth.

If you took the second person – the one who has never had a major success – and implant the thought patterns and beliefs of the first person concerning money and business, do you think the second person could then build a million-dollar online business as well?

That’s our question for the day. And you, with your consent, will be our test subject.

If you’ve never built a million-dollar business but you would like to, then I’m challenging you here and now to adopt the following thoughts and make them yours.

This means that reading them once won’t be enough. You’ve got to integrate them into your thinking 24/7. They have to become as much a part of you as your belief that you should eat, sleep and brush your teeth.

You’ve got to believe in these as much as you believe the sun will come up tomorrow.

In other words, you’ve got to make these thoughts YOURS.

You might do this by rereading the following list when you wake up and when you go to sleep each night.

You might write them out longhand, or record them and listen to them on your Mp3 player.

Just do whatever it takes to make these thoughts your own.Rich Rolls Royce

And just so you know, we did not pull these out of thin air. They come from a very solid book by Steve Siebold entitled, “How Rich People Think.” We’ve simply put our own online marketing spin on them.

If you’ve ever wanted a roadmap on how to be rich – I dare say this might be it.

Take these thoughts and combine them with any proven online business plan, and you should be making money – significant money – in no time at all.

Your results will vary. Remember that making these thoughts yours is just the first step – working your business is the second. And doing one without the other is probably just going to waste your time.

Just to be clear, we’re going to differentiate the two types of thinking as “Non-rich” and “Rich” thinking.

“Rich” is, of course, a relative term. To a millionaire, a billionaire is rich, while the billionaire might think the millionaire is poor by comparison.

Let’s get started…

The non-rich think: The rich are obsessed with money

While the rich think: Being obsessed with success is a wonderful thing

Why is it that we think obsessions are necessarily bad? If a person is obsessed with being healthy or with helping others, we generally don’t criticize. But if they are obsessed with being successful, we like to point out that there is something wrong with them. But why do we do this?

Most likely because it’s easier for us to say they are wrong than it is to become obsessed with success ourselves.

When you’re rich, you have the ultimate freedom to do what you want, when you want. Money is simply a gauge by which you measure how successful you are.

If you can think of business as a game you love to win, then you can become obsessed with success in a healthy, productive manner.

It’s all about what you can accomplish and how many people you can help with your online business.

The primary motivator for many millionaires is reaching a certain net worth – a number that is different for everybody. Assuming your business is legit and helps people – and hopefully, it does – then the bigger the number you reach, the more people you’ve helped.

And think about this: when you hit your number, then you are free to chase higher pursuits such as philanthropy, time freedom and personal fulfillment.

So yes, go ahead and get obsessed with success. If that means working on your online business 14 hours a day for a few months, go for it. Success is calling and it’s time to answer that call.

The non-rich think: Saving is the way to get rich

While the rich think: Earning more money is the way to get rich

The non-rich cling tightly to their meager assets because of fear of loss and uncertainty of the future. Then when an economic correction occurs, they suffer catastrophic losses they cannot recover.

The rich, while understanding that saving and investing are important, also direct their energies toward making more money by serving others and solving problems. If a catastrophic loss occurs, they turn their attention to financial opportunities that occur in a downward economy and often become all the richer for it.

It’s a question of whether you operate from fear or abundance. Either mindset can lose money, but only the abundance mindset can quickly recover the money and more.

Focus on building an online empire of several different income streams, not on saving pennies.

 

The non-rich think: Trading time for money makes sense

While the rich think: Non-linear thinking and leverage is the way to get rich

Any time you’re trading your time for a paycheck, you’re actually trading the most valuable commodity you have – your precious time – for a fixed income.

If hard work made fortunes, every fast food employee would be rich.

The rich generate money though ideas that solve problems. And since there is no limit to ideas, there is also no limit to the money you can earn.

The right idea at the right time can make a fortune. Facebook, Amazon, and Microsoft are classic examples of this.

Look to your own online business and you can see this at work. For example, if you write a book to sell to one person, you are trading time for money. This is what ghostwriters do.

But if you sell the book yourself, you can continue to sell copies of it every day for the rest of your life. You get paid over and over for work you did once.

And if you hire someone to write the book for you, now you are experiencing true leverage.

The non-rich think: Rich people are evil

While the rich think: Rich people are ambitious

The average person has been programmed to think rich people are somehow evil, dishonest and deceitful.

And while this is occasionally the case, as a general rule self-made rich people have used their drive, ambition, and vision to build something that helps a lot of people.

Believing that rich people are inferior or morally lacking makes a great excuse for why a person isn’t rich – after all, they’re a nice person, and they don’t want to hurt anyone.

But if the non-rich will take responsibility for their financial plight and adopt the thinking of the rich, then they, too, can become rich.

And in the process, they can prove that not all rich people are evil.

The non-rich think: Being a lone-wolf is a positive quality

While the rich think: Building wealth is a team effort

When the non-rich folks have jobs, they’re paid for their individual efforts. They’re lone wolves, and they believe that if they start their own business, then they have to do it on their own.

But the rich (and future rich) know that building anything worthwhile is a team effort. Finding the right people and leveraging their knowledge and action is key to achieving success quickly and on a large scale.

The rich are team leaders. The non-rich try to do everything themselves.

The rich know their strengths and weaknesses and find people who fill the gaps in their knowledge and abilities.

The non-rich believe they can eventually learn everything they need to know to become successful.

If you can build a team and share the credit for your success, then you can achieve almost anything, and do it in a surprisingly short amount of time.

But if you go it alone, success will always be just around the corner and just out of reach.

In your online business, figure out what you’re good at and what you enjoy doing. Then outsource everything else. This will shave your time from conception to launch in half or less, keep you happy and more than double your profits.

Try it – once you do, you’ll never go back to trying to do everything yourself.

The non-rich think: Money is bad

While the rich think: Money is fantastic

If you were to ask most people why they don’t have money or even what they think of money, you’ll realize why they’re broke.

They see ambitious people as greedy and self-serving. They think money is a necessary evil that must be managed but should not be their focus.

And there are better things to do with their time than be successful, like watch TV, sports and so forth.

The rich see money as a positive tool that can create freedom and opportunity to do what they want and have the life they enjoy. Money removes restrictions and lets them do what they want, when they want and where they want.

When you have money, you can engage in your favorite pastimes, help out the less fortunate and improve life for others beyond yourself.

Whether you believe money is evil or a tool for empowerment will make the difference between whether or not you have money.

The non-rich think: Formal education leads to wealth

While the rich think: Specific knowledge creates wealth

While rich people respect a formal education and encourage their children to attend university, they don’t see it as a way to build a financial empire.

Many self-made millionaires have very little formal education. They’ve amassed their wealth through getting, using and selling specific knowledge and information.

College typically prepares a person to trade time for money, and this is rarely the way to real wealth.

Rich people work from a non-linear mindset, with no limits or boundaries.

Give an employee a problem, and they will try to solve it for the company.

Give someone with a rich person’s mindset a problem, and they will not only solve it but then sell the solution to everyone who needs it, thereby creating wealth.

And if the person with the rich mindset can’t solve the problem, they’ll hire someone to solve it for them, and again sell the solution to make their fortune.

Problem-solving is an asset that can build empires. While academics and middle class see problems as being complex, the rich mindset is able to break those same problems down to their essence to find the solution. Bill Gate’s founding of Microsoft is a wonderful example of this trait at work.

As an online marketer, you have the opportunity to present solutions to people around the world.

And you don’t always have to find the solutions, either. You can act as a reporter, finding out what people need and then reporting back to them with a product that fills that need.

The non-rich think: About spending

While the rich think: About investing

Do you really, truly need that new car? Or will your old one last for a few more years?

Living beyond your means isn’t living at all. It’s self-imposed slavery, where you have to go to work just to keep your nose above water and eek out a meager existence.

The self-made rich only buy the things they truly need and the things that will make them money. True, once they become wealthy they do splurge, but by then they’ve earned the right.

Many self-made millionaires are ordinary people who went without luxuries and extravagances while they were building their fortunes. Instead of lattes and going to the movies, they invested in stocks and real estate.

But the real answer isn’t just to be frugal and live on as little as possible – it’s to double or triple your income and invest a large portion of that.

Ideally, you want to live the good life, and if that means being cautious with your finances for a few years while you increase your income and your investments, it’s well worth the price you pay to then be financially free.

Investing your money in your online business can be the most freeing thing you ever do. Imagine being able to retire in 5-10 years, and then ask yourself if watching your money for that length of time while focusing on making more was worth it.

The answer will invariably be yes.

The non-rich think: “If only I could win the lottery…”

While the rich think: “Let’s get busy and make this happen!”

People love the lottery because they think it’s their only chance to get rich.

Sadly for most, they’re probably right. And it’s not because they’re not capable, either. It’s because they don’t believe in themselves and their ability to create wealth.

The rich know that talk is cheap, and take daily action to build their wealth because they know they can do it.

Beliefs dictate behavior, and behavior dictates results. If you believe you can succeed, then you’ll take action to do exactly that.

That’s why you’re in online marketing – because you believe you can succeed. But do you really, truly believe you can become rich?

If not, you might want to adjust your thinking.

The non-rich think: Money changes people

While the rich think: Money reveals people

The average person has beliefs that money turns good people into greedy, corrupt, uncaring jerks. This limiting belief not only keeps people poor – it also serves as an excuse for why they’re unsuccessful.

But the self-made rich know that success and money reveal the true person inside. If you were a crook before you were wealthy, you’ll be an even bigger crook once you’ve got money. If you were kind and generous before becoming wealthy, odds are you’ll do a lot of good with your money to help people, animals and the world.

Take a good look at your own personality, and then imagine them amplified by wealth. Do you like what you see?

If so, great. If not, you might want to make some changes now, before money amplifies traits you’re not proud of.

The non-rich think: You have to have money to make money

While the rich think: You should use other people’s money to get rich

Did you know it’s easier to borrow $10 million dollars than it is to borrow $10,000? It sounds crazy, but this is exactly how the rich think.

They don’t use the words, “I can’t afford it.” Rather, they think in terms of, “Is it worth buying, investing in or pursuing?” If it is, they find the money.

Again, this is all about linear thinking: “I have to make money in order to invest it in order to get rich.”

There’s nothing wrong with this, except that it takes time. A lot of time. And life is short.

Let’s say you’re starting an online business. You’ve got a proven business model that works, along with a great product. You could work yourself silly by getting free traffic in order to get sales. Or you could get an investor who can pay for traffic. In the first case, it might take you months to make enough to buy consistent traffic, at which time your product might already be out of date. But in the second case, you can send massive, targeted traffic to your offer from day one.

In the first case, profits will come slowly. In the second case, you’ll be making solid money from day 1.

The non-rich think: Self-made rich people are somehow smarter

While the rich think: Self-made rich people are more savvy – not smarter

Memorizing information to get good grades in high school or score well on an IQ test won’t make you rich. There is a theory that the “A” students end up working for the “C” students, and this is likely true more than we realize.

Different people are smart in different ways. Some can memorize information, some are good at physical things, some are music smart, and others have an ability to figure things out.

The self-made rich have a talent for making money. Fortunately, no one is born with this talent (how many babies have you seen on Wallstreet?) which tells us that this talent can be learned.

And the best way to learn to make money is to find out what’s working for others and model their success.

That’s why ‘how to make money’ programs are so popular. People want to be rich, but they don’t know how to do it. They want someone to show them the ropes.

This is key if you’re in the make money niche. Explain to your prospects that your system is proven to work because others are already making money doing it.

Just follow the blueprint, and you can succeed. Just make sure your products live up to this promise.

By reading this article, you are now one step closer to becoming rich yourself.

And by knowing, understanding and incorporating rich thoughts into your everyday life, you are setting the stage for your own success.

Oddly enough, this article wasn’t about money at all – it’s about mindset.

And when you have the right mindset, then everything else falls into place.


Category: Featured Content, Motivation, NAMS Notes, Productivity

Rapid Growth Plans Bridge Page

By David Perdew Leave a Comment

Don't Re-Invent the Wheel Everytime! Focus on Money and Repeatable Processes...

     

Get the Best Discount on Rapid Growth Plans!

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Category: Hidden

Automate your income to get the lifestyle you want!

By David Perdew 12 Comments

“It All Started with a Blind Date and Ended Up Being All About Automated Funnels to Fund Our Lifestyle...”

This is why automated funnels are so important to me...

Money can be the biggest stressor in your life, but done right, it can also be the tool that allows you to live the life you've always wanted - no matter who you are...

As I’m writing this, Charlsa, my wife, and I have been home from a 5-day trip to New York for less than 12 hours. We’re dog tired, energized by the trip, and really happy to be home. NewYorkTrip IMG 7718

We had an awesome trip and loved every minute of it.

And it reminded me why I do what I do, and why automated sales funnels are so important to our lifestyle.

You see, we did more than five figures in sales while my wife and I were doing the older-than-60-version of painting the Big Apple for 5 days.

I left my computer at home to truly be present on this trip.

Still, we reaped the rewards of truly passive, automated income. And I’m going to explain the key to this entire way of life in just a minute, but first…

Travel with the right person is a dream come true!

This trip was really Charlsa’s Christmas present. As an opera singer for nearly 35 years, getting a chance to see a performance at the New York Metropolitan Opera is a real treat.

So, in December, I discovered her favorite opera, Turandot, was playing in March.

I booked it.

We had special seats and a special reservation in the Belmont Room exclusive to Guild Members and Metropolitan Donors. We were living the life of the rich and famous opera fanatics where the caviar was $155 for a small tin.

We didn’t take advantage of that 🙂 We’re pretty frugal folks...

The difficult part was working the trip in around all our other travel…

I’m not complaining. That’s a great problem to have. And it's one that I designed for our lives several years ago with our automated, online business. More about that in a minute...

But let me explain why this is so important first...

One of the big reasons for our big trip to New York last week other than the opera was to celebrate the 20th anniversary of our blind date.davidcharlsaonbikes

Yep, 20 years ago, I was a wannabe biker with long hair and a Harley - no car. I roared into the outdoor cafe R Thomas's on Peachtree in Atlanta for a 1-hour meeting to have coffee with this woman named Charlsa.

My friend Beverly (and Charlsa's really good friend) had been pestering us both to meet for 3 months. We finally agreed - mostly to get Beverly off our backs.

It was my first blind date. And Charlsa's last. I never thought I'd get married again. And I really wasn't looking. In fact, I was quite comfortable (although misguided) with the bachelor life.

But within minutes of sitting across from Charlsa in that restaurant, I knew this was different.

Twenty years later, it's turned out to be the best thing that's ever happened to me.

We share a life, love and a home. And no matter where we go, it's always great to be home again - together...

Don’t miss this point!

Sharing your life with someone that you actually want to spend nearly every moment with is a rarity among relationships. And certainly a blessing I never thought I'd experience.

But that’s what we’ve got. We live in the woods on a lot of land and spend a lot of time together.

And we travel. Quite a bit. On purpose.

In the past 20 years, we’ve traveled the world and the US.

Each fall, we plan every home game weekend with the Alabama Crimson Tide football team and a bowl location. We make a weekend out of it going to lunch with Coach Nick Saban on Friday, tailgate with our friends on Saturday before the game, and drive home on Sunday.DavidAndCharlsaAtTheBeach

We go to our favorite beach in Florida for a couple of weeks twice a year. And we visit my elderly parents at The Villages in Florida several times a year.

Traveling is an opportunity to recharge and reconnect as much as possible.

The time in the car is our time to be really alone when no one else can get to us...

Not long after that blind date, I realized I wanted as much time with this fantastic woman as I could get. And luckily - and inexplicably, she feels the same about me.

It’s ironic then that during the first 7 years that we lived in Alabama, I was a traveling consultant leaving town on Sunday night and returning home on Thursday night - sometimes Friday night.

Essentially, for 7 years, I left her alone in the woods.

But I was making nearly $250k a year as a consultant. And missing my life.

We had to do something about that...

That’s when I decided to become a full-time, work-from-home business person.

I loved my consultant work, and even though I was self-employed with great clients, I was beholding to them. I wanted more freedom and flexibility.

In 2010, I quit, and soon realized that full-time, online business people can choose one of two paths:

  1. Scramble daily to make sales by hawking as many products as possible, or…
  2. Focus on building a passive, automated business that pays you whether you work or not, AND delivers exactly what your prospects are looking for.

Of course, either path has consequences…

You can’t do one without the other. If you focus on building an automated business, you still have to promote other products to create cash for your business or you’ll die quickly while building the automation.

But you can promote excellent products selectively and with moderation.

Building is the keyword…

And with building, there is work that must be done. Without a clear vision and a clear plan, that work can easily become overwhelming.

That’s why we had to get very clear about the basic building block of our business.

And I’m revealing it here today with a challenge.

“Implement this one thing in your business, and you’ll always build on what you did yesterday.”

It starts with a decision diamond…

This is so simple, most people overlook it completely.

They are so focused on getting the prospect or lead to buy something, they forget that at least 90 percent of your visitors didn't. What about those folks?if this do this else do that

The key to every automated funnel is this simple programming concept.

And it starts with a “Decision Diamond.”

A decision diamond is a basic software process function.

It simply recognizes that every option presented to your prospect is a choice.

It requires a decision and there’s a consequence to that decision, whether you control it or not.

Most marketers today send an email expecting a prospect to click to an offer, and hoping she takes the action the marketer wants - making a purchase.

If the prospect doesn’t make the purchase, they fall into a black hole of nothingness with no action because the marketer didn’t account for that choice. But it was a choice, remember?

But by default, there’s a consequence.

”No Action” is a choice...

And in automated funnels, you never want “no action” to be the choice.

Every decision diamond requires two (or more) choices.

And when everything you do comes from this perspective, the following equation becomes your driving force.

“If this (selection is made), then do this action, ELSE do this action…”

You see, this is where most marketers fail…

Instead of letting prospects and leads fall into the nothingness black hole, I’m proposing you do something else.

If the prospect didn’t take the action you hoped he would take, then make sure he takes another action - one you control.

It's up to you to present another action.

Or record the choice the prospect made so you can help him take a different action later.

It may look like this:

if this do this else do that example

Notice, the prospect has multiple positive choices until we discover the information (problem and solution) they really want.

Once that’s known, offer the right solution and chances are much greater the prospect will buy and become a loyal customer because you’re offering what they want.

Why should you use this in your business?

This is how you fund the lifestyle you want.

If you’re tied to your computer all the time, you can’t possibly enjoy your life to the max.

Listen, Charlsa and I had a great time in New York. We have a great time everywhere we go.

But I also love knowing that our business supports our lifestyle and it only gets better and better. Having this freedom in our lives allows us to focus on one another.

To quote a wise old man (my dad!),

“When poverty comes through the door, love goes out the window…”

You might argue with that and say it’s pretty cynical, but me?

I’ve experienced poverty, and life is much better with automated income.

If this is your problem, let us help you solve it…

BiggestAutomationProblem

If you want to find out how you can create real automated income in your life, join us here for a life-changing program to get more automated cash in your accounts every day...

Join us for A FREE Masterclass and we'll show you the 6 Steps you need to implement this for your own business.

Register Now!

Category: Featured Content, NAMS Notes, Productivity

The Art of Storytelling in Business

By David Perdew 1 Comment

The Art of Storytelling in Business

Some people are natural storytellers...

But I've never met one.

There is no denying that there is a special art of storytelling.

I guarantee you I'm not a natural!

Like EVERYONE I know who is great at storytelling, I had to learn that skill. And like me, they studied and practiced storytelling until it appeared effortless.

When you tell stories, you naturally create more personal connections with your readers.

For business storytelling, you want to tell stories with a point to help increase your rapport with new leads and prospects to ultimately build a buyer relationship.

When your readers feel connected to you they trust you. And trust is incredibly important when you're moving your prospect through the customer journey.

Those stories persuade people to take the actions you want them to take.

Actions like:

  • Clicking To Read Your Blog Posts
  • Downloading Educational Content
  • Following You On Social Media
  • Replying To An Email
  • Purchasing Your Products
  • Telling Their Friends About Your Content

The good news is, it's not that hard once you have a simple business storytelling system to follow.

I run lots of tests in our business. And my writing style has always had components that entwine stories about myself, my life and my business.

You know what? When I use stories in my emails and in my Facebook ads, they ALWAYS perform better. But that's because my community is used to that type of communication from me.

If I try to shortcut the process and I don't add that personal touch, my engagement levels take a huge dive and I hear about it from my community.

I hear this a lot...

"Noone cares about what I have to say"

If that's true then you're going to have a hard time building a loyal following, that's for sure!

Quick story...

I live in the woods on 100 acres. With a lake.

Beavers love my lake.

The beavers and I have a love-hate relationship.

I love that I have a place where wildlife is protected and can flourish.

I hate that the beavers create dams all over my lake and streams because it means more work for me.

A few years ago, we were entrenched in a full-on battle. Those beavers built those dams faster than I could rip them out.

I posted this mini-drama as it was unfolding on my Facebook page.

Then I finally surrendered and let the beavers win!

But to this day, my followers ask me about those dang beavers!

I never in a million years thought THAT would be the story that my community became so involved in. 

You don't always get to chose what your followers take hold of and care about.

So it's really important that you show your readers and community that you're a real person.

Do you have to share everything on social media? No. That's just how I do it.

There are tons of ways you can entwine storytelling in your business.

In your emails, on your sales pages, in your social media posts, in your webinars...the sky's the limit.

That's why I developed the 7-Step Storytelling Templates and you can download them free now.

It's a 7 step fill in the blank template to help you create stories to help you monetize your content in business.

These storytelling templates will help you master the art of storytelling, build rapport, create a community and ultimately generate more revenue!

Just fill out the information below and we'll send the templates right to your inbox!

Category: Featured Content, NAMS Notes

How to get affiliate love

By David Perdew Leave a Comment

As an affiliate, what's the key element that makes you promote someone?

Nicole Dean asked me this question a couple of days ago...

What's the #1 thing someone (a product owner) can do to get your attention - so that you'd consider promoting them as an affiliate?

Man, that's a simple answer for me. I've built my entire system at MyNAMS around this answer.

Show proven results!

When I looked at Nicole's affiliate account a few days ago, I pinged here and asked, "Nicole, did you know that you've made money every day with MyNAMS since May 1, 2012 except for 5?"

That was 5 days out of 139 when she didn't make a commission at MyNAMS. That's a powerful story!

First, her response was "Holy Cow!"

And second, she said that's an e-mail...and a blog post.

That was EXACTLY the reason I told her. Numbers don't lie, unless a liar cooks the numbers. But I knew that when I pointed that out to her, she'd want to promote again really quickly. So, I began checking other peoples' reports.

When I choose who I'm going to promote, I look at the numbers too.

For example, I received this offer JV offer this morning:

"(Big Name Marketer) has a new webinar that's killing it - we're doing $150-$170 per attendee that shows up...converting 15% up to 27% on the webinar..."

That's just part of a much longer message, and  usually, I wouldn't have considered it because I don't have the relationship with the marketer, but...

...the numbers stopped me. Those are good numbers. He had my attention.

Now, I ask the other questions:

  • What's the topic? (Is it in a market that fits for my list? Will they find it valuable or even appropriate? Does it solve a serious problem in my niche?)
  • Is the product any good? (Do I have to invest a lot of time learning about this product? Is it something that I want to use? Is it something that my readers will thank me for showing them?)
  • Does this conflict with anything that my current NAMS instructor base teaches? (This is big for me. Will this hurt JV hurt any of my current relationships? I ask them to do a lot for me, so they should expect a lot from me.)

The answer to the last question stopped me. Yes, it did conflict with a good relationship that I already have and products that I already promote. I won't risk messing that.

But the numbers got my attention and I'll respond back honestly.

Can I see it?

When you, the product owner, have numbers that reinforce the truth, and enhance the potential reward of my effort, I'll pay attention, ESPECIALLY if we have a prior relationship.

When I can click on a report that shoNicole's Numbersws me exactly how much money I can expect if I drive a certain number of clicks using the average historical conversion for my interactions, I can plan my business accordingly.

The example above is from Nicole's affiliate report at MyNAMS.com. Notice the key numbers are there:

  • Unique Clicks
  • Conversion
  • Click Value
  • and Value Per Transaction.

With this kind of data, you can decide to drive enough traffic to generate the kind of money you want each month.

That's the way the corporate world conducts business too!

McDonald's doesn't build a new store on an untried corner without knowing how much traffic they will have on the first day, nor without making projections of first-day totals and follow-up growth based on their historical data.

That data, combined with the location-specific market research, allows the McDonald's corporate office and the franchise owner to know if they're making money when they open the doors.

I'm in business too. If I can't plan my income based on historical data, I can't set realistic income expectations.

You can give me special content and lot of promises, you can have celebrity endorsements and big marketers behind you, but if you can't show me average numbers, then I can't do business with you.

Numbers are the affiliate's best friend. That's why I show them and talk to affiliates all the time about their numbers.

It gets their attention.

Category: Affiliate Marketing, Featured Content

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