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Things to Outsource: Customer Service

By David Perdew Leave a Comment

Things to Outsource: Customer Service

Things to Outsource Customer Service

Things to outsource is an endless list of possibilities.

Outsourcing is the key to the success of many online entrepreneurs. It’s a cost-effective means of taking advantage of the skill-set of a wide range of experts without the need to hire them full-time. Thus, it not only saves time since you don’t have to learn how to perform various tasks you need in your business but it also allows you to grow your business.

What is Outsourcing?

The concept of outsourcing is simple. It refers to a business (you) contracting the services of a professional. It’s the same idea as hiring a contractor to fix your roof. You need your roof fixed and you don’t have the skills or the time to do it so you hire the services of a professional to perform the task for you.

The focus of this article will be why you should outsource customer service. This is an area of your business that tends to stay on the backburner when you think about outsourcing. Customer service is a vital area of your business and should be treated as such.

You want happy customers, right? A happy customer is likely to be a repeat customer.

The Benefits of Outsourcing Customer Service

Happy Clients

As mentioned above, you want to keep your clients and customers happy. If they aren’t able to access a program they just bought, they won’t be happy!

Saves You Time

Having a layer between you and your client with a help desk is a good thing. You won’t have to manage the daily questions or problems, ultimately saving you time. Plus, they get their questions answered in a timely manner.

Elevates Your Status

There’s a shift in perception when a client or customer realizes you have a team supporting the business. They feel confident that you must really know what you’re doing if you have support people in place. (By the way, if your team is you and your VA, that’s okay. Your VA can handle a variety of tasks, including a customer service desk.)

Learn All About Outsourcing and Why You Need it!

Yes, Tell Me Where to Begin!

Shows Your Clients that You Care

Having a customer service desk will signal to the client or customer that they matter to you. After all, the customer service desk is all about them. It ensures that if they run into a problem, you’ve got them covered.

Tightens Your Sales/Onboarding Process for Success

Developing your support desk begins with knowing the potential problems a client or customer may encounter when doing business with you.  Knowing ahead of time gives you a wealth of information about the client’s journey through the sales process.  Ideally, you want to avoid the problem before it is their problem.

Pay attention to the different questions and issues your clients have had in the past in the onboarding process. Identify how you can design your program or product to eliminate that issue from happening. However, you can’t predict everything. That’s where troubleshooting assistance comes in and this is where your support desk comes in.

The Top 5 Reasons to Outsource Customer Service

So, there you have it!

Happy Clients

Saves You Valuable Time

Elevates Your Status

Shows Your Clients You Care

Tightens Your Sales Onboarding Process for Success

When it comes to things to outsource, selecting the areas in your business that make you money should be on your criteria list. Customer service is one of them. After reading this article, you should understand why customer service matters for the growth and longevity of your business.

Do you think an FAQ page substitutes the need for customer service?

If you said, "Yes," you are wrong!

FAQ pages are useful on the front-end or as general instructions in the onboarding process. FAQs are a good start, but not the only solution.

Think about it. Have you experienced purchasing something, only to have a problem or question that isn't found on the website or onboarding process?

Wouldn't it be nice if a support desk could have helped you out before getting frustrated? Automated FAQs are a great feature to have, however they don't always offer all of the solutions for problems.

 

If you have found this article helpful, let us know, and please share it 🙂

We would love to hear about your experience with outsourcing a customer service desk. Share the experience with outsourcing below in the comments ~ thanks!

Need Help With Learning About Outsourcing? Join Us - We Can Help!

Insider's Club Outsourcing Guide

This month, the MyNAMS Insider's Club Challenge will focus on Outsourcing.

You don't want to miss it - every business needs this.

If you're not in the Insider's Club, you can check it out for only $1!

Come join us and be a part of a supportive community with access to tools, training, and weekly Mastermind calls. Plus the monthly challenges that focus on one topic that your online business needs!

Yes, I want to join the monthly challenge about Outsourcing!
Jen Perdew

The Novice to Advanced Marketing System is a step-by-step system focusing on Team, Training and Tools to help novice to advanced business people build a Simple, Scalable and Sustainable business.

Founded by David Perdew over 15 years ago, he recently retired and his daughter, Jen Perdew, who has been working at NAMS since 2011 purchased the business.

Jen is now the President and CEO of NAMS and comes from a customer service, operations, and employee training background.

Jen has always loved digging in and getting her hands dirty with automation and coaching. Jen's an implementer and focuses on moving her clients as quickly as possible down the path to success. and has since taken over most of the technical training in the business. NAMS is one of the most successful online communities today, specializing in training and proprietary productivity software tools.

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Category: Business Operations, Featured Content, NAMS Notes, Productivity

5 Benefits of Streamlining Business Processes

By David Perdew Leave a Comment

5 Benefits of Streamlining Business Processes

Small Business Process Improvement

The benefits of streamlining business processes provide consistency, efficiency, and peace of mind in your business. This is true for any size business, whether new or established.

 

In our previous article, Small Business Process Improvement: 5 Areas to Streamline, we shared 5 areas you should document immediately if you haven't documented those processes yet.

 

This article will focus on the benefits of having an SOP (Standard Operating Procedures). You may have heard terms like “Standing Operating Procedures (SOP)”  or “Master Business Manual (MBM)" without giving it much thought about the meaning or importance of having one.

 

Simply put, they are detailed, step-by-step instructions about how to complete a specific task from start to finish. While most of the instructions are written, you can add screenshots, a how-to video clip, templates, checklists, and any other form of content designed to execute a task or project.

 

Let's look at the 3 examples below to see how beneficial it is to streamline your business processes:

 

  1. For instance, you decide to add a new product to your existing offerings. By having a step-by-step documented process for creating new products, you can maintain the quality, flow, and consistency your customers expect from you.
  2. What happens if a customer has questions or experiences a problem? Your customer service desk can ask them a series of questions to resolve the problem within minutes. This happens because you have streamlined that process so they can follow and handle customer service issues.
  3. Imagine that you just hired a new contractor. Training them is easier because you can give them a checklist and a process to follow from your SOP.  Plus, it will cut down on their learning curve while giving the new contractor confidence in their ability to meet your expectations. Win-win for everyone!

 

These are excellent examples of real business situations where having a documented process can mean the difference between chaos and efficiency. Therefore, standardizing all of the areas in your business should be a no-brainer.

Hopefully, this article will inspire you to document and streamline business processes if you don't have them already.

 

Why Your Business Should be Streamlining Business Processes

As stated before, standard operating procedures are documented step-by-step instructions on how to complete a task from start to finish. They are vital for your business to maintain efficiency and consistency. 

 

In fact, if you are the only person doing everything in your business, you must put all of your processes in place immediately. 

 

What would happen if something happens to you? 

 

As part of your emergency plan, someone needs to be able to step in and manage the business on your behalf. That means having an up-to-date SOP in place. Many solopreneurs never give it much thought, but they should.

 

If you've worked with a VA and she leaves, do you have her duties documented? If not, ask her to use your SOP template to document everything she does for you.

Benefits of Streamlining Business Processes

5 Benefits of Steamlining Business Processes

1. Maintain Quality Standards

Your SOP is your quality control. When it comes to production, marketing, sales, and customer service, your goal is to maintain consistent quality throughout your business.

You and your team are more efficient and confident. As a result, tasks and projects can be delegated with confidence.

#2 Troubleshooting

Let’s face it. There will be times when something goes wrong or a customer needs special assistance. By having your business's daily operations documented, a team member can step up to evaluate and solve problems.

Keep in mind that if a problem arises that isn't covered in your procedures, make note to create a process built around that issue in case it happens again.

#3 No Guesswork Necessary

When your processes and procedures are documented, it prevents making poor decisions. Problems are handled properly and efficiently.

Team members will know your expectations and can easily deliver!

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#4 Reduced Learning Curve and Errors

Thinking about hiring a VA or other team member? With your SOP, it is easier to train them. As they learn your business, there is a lower risk of errors. As a result, they will feel confident in their role because you have detailed everything their job requires of them.

#5 Financial Perks

Managing finances, handling the bookkeeping, and filing taxes will be easier to maintain.

Another financial perk is that when everyone is working efficiently with minimal errors, means they are saving you time and money. That's always a good thing!

 

Workflow Efficiency

SOPs can’t cover everything, although you should strive to. Your VA or team should have a firm understanding of your company vision, mission, and goals. Make sure that your VA and team have access to the sections of your SOP they need to perform their job effectively.

 

I cannot express this enough! In order to experience workflow efficiency, you must streamline every process in your business with step-by-step documentation.

 

As your business grows, your needs will change. For example, that free autoresponder you used when you first started your business may not be able to handle your growing business today.

When you upgrade that out-dated autoresponder, you need to create a new process for your new autoresponder. That holds true for everything you use in your business.

 

SOPs are never finished. It’s a work in progress because conditions are always changing. If you change any policies or procedures, marketing strategies, promotion cycles - well, you get the idea. Updates are critical to maintaining standards. At a minimum, review your SOP twice a year.

 

Maintain Quality Standards

When reviewing, revising, or adding processes, remind everyone involved of the goal with the SOP. When one area of your business undergoes several revisions, it can become confusing and, as a result, lead to errors or inconsistencies.  Clarify and confirm that the documentation achieves its stated purpose.

 

In conclusion, don’t be intimidated by creating your documented processes. It’s something that MUST be done. But, the good news? There are plenty of templates and examples you can find to create your SOP, so you don't have to build something from scratch!

 

Are you interested in learning how to set your business up for success and achieve higher profits? Creating your SOP is the beginning of setting your business up for success. Regardless of your business's size or how long you’ve been in business, focusing on your business operations is vital for growth and success.

 

Every month in the MyNAMS Insiders Club, we focus on a foundational topic all businesses need to create sustainable, long-term income. February is our Business Operations Challenge. If you need you to focus on building your business on a solid foundation, join us now for just $1. You'll get access to all of our workshops, challenges, courses, templates, workbooks, monthly PLR, plus our weekly mastermind! It's the best deal for growing your online business.

Need Help With Your Business Operations? Join Us - We Can Help!

Small Business Process Improvement

This month, the MyNAMS Insider's Club Challenge will focus on Business Operations.

You don't want to miss it - every business needs this.

If you're not in the Insider's Club, you can check it out for only $1!

Come join us and be a part of a supportive community with access to tools, training, and weekly Mastermind calls. Plus the monthly challenges that focus on one topic that your online business needs!

Yes, I want to join the monthly challenge about Business Operations!
Jen Perdew

The Novice to Advanced Marketing System is a step-by-step system focusing on Team, Training and Tools to help novice to advanced business people build a Simple, Scalable and Sustainable business.

Founded by David Perdew over 15 years ago, he recently retired and his daughter, Jen Perdew, who has been working at NAMS since 2011 purchased the business.

Jen is now the President and CEO of NAMS and comes from a customer service, operations, and employee training background.

Jen has always loved digging in and getting her hands dirty with automation and coaching. Jen's an implementer and focuses on moving her clients as quickly as possible down the path to success. and has since taken over most of the technical training in the business. NAMS is one of the most successful online communities today, specializing in training and proprietary productivity software tools.

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Category: Business Operations, Featured Content, NAMS Notes, Productivity

Using Surveys To Serve Your Customers

By Jen Perdew 5 Comments

Instead of Guessing, Maybe We Should Just Ask!

Timeforquestions

The key to serving your clients - and making stacks of cash - is to know a bit about them so you can serve them well and often.

How do most marketers operate today?

They build a list, write an email, and blast it out to the whole list hoping that someone on the list wants what they’re offering. Of course, there’s so many problems with that approach, it’s laughable.

But I’ve been guilty of it too.

As your list grows, staying in touch with everyone to find out who they are and what they need is nearly impossible. But with simple surveys, and a simple analytics tool available to everyone, you can uncover amazing information.

Today’s blog post is about that process.

Let’s start with the survey

After discussing the campaign with Jen, we honed in on our goal with the survey until it made the most sense. We came up with three goals:

  1. Find out what niche(s) most of our community is working to provide the right kind of training.
  2. Understand the kind of marketing tools/techniques that people were using to sell their products and provide training on those and the tools they wanted to know more about.
  3. Offer a $100 coupon to apply against our product catalog to entice more people to take the survey and to make sales as they see other things in the cart they want.

Jen started with 2 questions because we wanted to keep it as simple as possible.

Question 1: What is your primary niche?

Question 2: What are your primary marketing tools (to make sales)?

But because we wanted to know a little more, we dug a little deeper.

Question 1a: What is your secondary niche?

Question 2a: What are the 2 marketing tools (to make sales) you'd like to learn more about to implement in your business?

The survey looked like this:

survey1
survey2
survey3
survey4
survey5
survey6

Then we began analyzing the results

The key was to make it easy and painless with no personal details. And to make sure the coupon was being delivered automatically so they could redeem it immediately.

When completed, it was a simple, multiple-choice survey that automatically fed the answers into a Google Sheet - a free tool everyone has access to.

survey10

As of this writing, we had 311 responses.

And we’re learning things we hadn’t expected to learn - as you always do if you monitor your investigative processes from inside and outside the process.

So far, we have enough numbers to give us good trends.

Some of them confirm what we thought; others did not.

For example, the top five marketing tools/techniques were:

  1. Email marketing
  2. Social media
  3. Blogging
  4. Affiliate marketing
  5. Video marketing

I think the surprise to all of us was the interest in Blogging as a selling tool.

survey7

Next, we looked at the primary niche

When you’re creating promotional partnerships, the question most often asked is: “Who is your community and what do they like?”

That’s a tough question to answer if you have a large community. So, again, we have to ask.

survey8

These percentages did confirm one guess. When asked that question, I always answered that about 20% of our community is interested in the “Make Money Online” niche. And the rest were in other business niches. That was true, but I wasn’t sure at all what businesses the other 80% were trying to build. 

  • Self Improvement was huge with 13%
  • Health and Medical was 8% and if you added in Diet and Fitness, we would be over 11%
  • Local Marketing Agency was nearly 8%. That shocked me.
  • And Finance / Investing was almost 6%. Another shock.

So, what does that tell me?

Business building tools and training fundamentals in the “Make Money Online” niche will apply to nearly everyone in our community. But we can also niche down and offer self-improvement or health to a smaller segment and be really well targeted.

What did the secondary niche tell us?

This question helped us identify future trends.

As people mature in their businesses, the niches become more focused. Often, the secondary niche is the passion niche and business people evolve into that.

survey9

The surprising trends here were:

  • Make Money Online dropped by half from the primary.
  • Self-Improvement rose to the top with the same percentage numbers holding steady as a major focus of a lot of people.
  • None with more than 10% told us that a ton of people haven’t thought about it, or they are completely focused on the primary niche.
  • The big surprise was that Ecommerce doubled from 3 to 6%. So, there’s substantial interest in growing that.

What can we learn from this information?

Now, we have a much better understanding of our audience and should be able to target them much better with tools and techniques that help more.

This information forms a basis for our decisions on:

  • Training product creation
  • Affiliate offers
  • Webinar presentations
  • Email language
  • Target market segmentation
  • And better Message to Market Match

I hope you found this helpful. Let me know in the comments if you’ve done anything like this in your business or if you think it would help you create better segmentation and better customer experience going forward.

**** In the time it took to write this post, our survey responses increased by 1/3. Lesson? Make sure you create your survey with a specific time frame in mind to accept results and don't jump to conclusions. Luckily for us, our percentages stayed the same so we can continue forward with our initial hypothesis.

Avoid-4-Time-Traps-that-rob-your-bank-account
The One Thing
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Business Operations: 4 Steps for De-Stressing Your Business Right Now

Percy Miller

NO ONE else is doing things online like you guys are doing it...You guys are building and teaching what I want to learn how to do with my online efforts...Today I saw the future!"

Shelley Merchant

I have wandered around blindly for over 4 years wondering why things weren't working...the things y'all teach are not being taught elsewhere. Instead, the advice is vague and leaves you feeling stupid because you're not figuring it out.

I cannot say enough good things...the only problem is that there's so much good stuff that I don't want to sleep b/c I want to learn it all.

 
I'm beginning to feel like a plan is forming and that I might actually make things work.

Frank Sousa

With so much JUNK being peddled online it's good to see guys like you out there teaching what's real.

Jen Perdew

The Novice to Advanced Marketing System is a step-by-step system focusing on Team, Training and Tools to help novice to advanced business people build a Simple, Scalable and Sustainable business.

Founded by David Perdew over 15 years ago, he recently retired and his daughter, Jen Perdew, who has been working at NAMS since 2011 purchased the business.

Jen is now the President and CEO of NAMS and comes from a customer service, operations, and employee training background.

Jen has always loved digging in and getting her hands dirty with automation and coaching. Jen's an implementer and focuses on moving her clients as quickly as possible down the path to success. and has since taken over most of the technical training in the business. NAMS is one of the most successful online communities today, specializing in training and proprietary productivity software tools.

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Category: Business Operations, Featured Content, NAMS Notes, Productivity

Small Business Process Improvement: 5 Areas to Streamline

By David Perdew Leave a Comment

Small Business Process Improvement: 5 Areas to Streamline

small business process improvement

Small business process improvement is essential to keep your business operating efficiently. You should assess, analyze and improve business operations on a regular basis.

Do you have an SOP (Standard Operating Procedures) Manual for your business?

If not, you need one. 

Some people may call it a Master Business Manual, but whatever the name used, it’s important that you have one. Once you have created your SOP, keep in mind that things change over time, both internally and externally, and the processes will need to be assessed regularly. 

Even a small improvement to a process can result in much better efficiency. It’s worth the time to create, test, and maintain your standard operating procedures.

Small Business Process Improvement Areas to Keep Current

1. Email Management

No one likes to start the day with an inbox full of emails. It can make you feel behind in your day before it gets started! That’s why you need processes in place!

This is a common area that can get out of control quickly if it is not maintained carefully. If you and your team are swamped with emails that keep piling up, something needs to change.

Do you have a process in place for managing email?

If it’s out of control, look at the process and see where you can tighten it up.

2. Workflow Efficiency

Sometimes a business process needs to be improved in order to make it clearer. If someone in your organization isn't performing their job well because they don't understand, you might need to improve the process.

It may simply be that the employee doesn't understand the overall goal or the context into which the task fits. For example, your blog team might be blogging without direction because they don't understand the finish line of the project.

Ask your team for input when developing or updating business processes. After all, they are the ones performing the tasks. Better yet, encourage them to write the process.

3. Communications

Communication is a vital part of your business. It includes the handling of email, support desk correspondence, handling customer data within the business, and client interaction protocols. Additionally, it includes how the team communicates with each other.

This is an area of your business that definitely needs to be reviewed regularly. If there’s confusion in your business, it will likely be in your communications process.

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4. Business Apps, Resources and Subscriptions

Are you investing in resources that you don’t use anymore? You’d be surprised how many monthly subscriptions you pay for and don’t use.

The resource that's getting wasted could be money, time, labor or effort. For example, you might have a team investing a great deal of time blogging, but you're not seeing the traffic you expect. You need to do something to bring better results or find a shortcut to save your team time, like automation or repurposing.

5. Team Production

Finally, a warning sign that operations in your business need to be reviewed is when everybody is stressed. You often don't see the inefficiency in the workflow, but you can see the result when your team is getting burned out.

You can discover this problem if you're touching base regularly with your team to check up on them and see how they're doing. If they are stressed, you need to look at the work they're doing and see what's causing the stress. This is where you need to streamline.

Business Process Workflow

So, if you don’t have your processes documented in detail, you need to create your SOP immediately.  If you have an SOP, regularly review it to make sure everything is current and accurate.

Streamlining your business processes isn't hard. Everything isn't done at once. Changes are implemented gradually by taking one task at a time, tightening up the one task, implementing, and monitoring. Once you've made one improvement, you move on to the next.

 

In conclusion, small business process improvement documentation is an essential part of having an efficient, profitable business. You may not realize the importance of an SOP until you need it.

There are many benefits of streamlining business processes besides the five we’ve covered here. In our next article, we will cover more areas with details for creating workflow efficiency.

 

Do you have your business processes documented? If so, how often do you review them?  Let us know in the comments below.

If you found this article helpful, please share it 🙂

Need Help With Your Business Operations? Join Us - We Can Help!

Small Business Process Improvement

This month, the MyNAMS Insider's Club Challenge will focus on Business Operations.

You don't want to miss it - every business needs this.

If you're not in the Insider's Club, you can check it out for only $1!

Come join us and be a part of a supportive community with access to tools, training, and weekly Mastermind calls. Plus the monthly challenges that focus on one topic that your online business needs!

Let us help you:

  • Make More Money
  • Save Time
Yes, I want to join the monthly challenge about Business Operations!
Jen Perdew

The Novice to Advanced Marketing System is a step-by-step system focusing on Team, Training and Tools to help novice to advanced business people build a Simple, Scalable and Sustainable business.

Founded by David Perdew over 15 years ago, he recently retired and his daughter, Jen Perdew, who has been working at NAMS since 2011 purchased the business.

Jen is now the President and CEO of NAMS and comes from a customer service, operations, and employee training background.

Jen has always loved digging in and getting her hands dirty with automation and coaching. Jen's an implementer and focuses on moving her clients as quickly as possible down the path to success. and has since taken over most of the technical training in the business. NAMS is one of the most successful online communities today, specializing in training and proprietary productivity software tools.

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Category: Business Operations, Featured Content, NAMS Notes, Productivity

6 Ways to Improve Personal Productivity During the Great Coronavirus Lockdown of 2020!

By Jen Perdew 7 Comments

6 Ways to Improve Personal Productivity During the Great Coronavirus Lockdown of 2020!

personal productivity 2000

The good and the bad of being stranded at home for weeks at a time - especially if you’re doing business online...

The Great Coronavirus Lockdown of 2020 has caused angst for a lot of folks because they’re not taking charge of their personal productivity, so I decided to write about 6 methods that I’m using including eliminating the psyche-killer: Energy Loops.

Unfortunately, I kind of love the lockdown. Not people getting sick, of course. That sucks, but I love being forced to re-evaluate and re-focus.

This feels like a forced reboot, just like I have to do with my computer when it gets sluggish and on memory overload.

But frankly, I've never been so productive. 

Now, I have a really good excuse to be isolated in the woods - without feeling anti-social.

Someone asked me the other day if I'm seeing more of my neighbors since everyone's home during lockdown. Heck, I'm so deep in the woods, I haven't seen most of my neighbors in 15 years. I wouldn't know them if I ran into them on the street.

But productive? Holy Cow! I've been so productive that I could hardly find time to write this post. 

When the coronavirus started causing shutdowns across the country, my daughter Jen and I started talking about how we could help people get some control back in their lives - and fast.

The Fast Business Startup Virtual Workshop was the answer. It was 2 days of intense focus on setting up an online income stream by focusing on numbers, not products or launches, or all the other stuff people tell you you have to do.

We focused on numbers. Four numbers.

  • Clicks
  • Conversion
  • Price
  • Revenue

And it blew people's minds.

You can find out more about this here.

But now, I'm taking a breath. 

The 2 days were exhausting, but now we had replays to edit and transcripts to create. Plus, I decided to do a Case Study on how we used a $1 ticket to a virtual live workshop to drive more than $20,000 in profit AND create a new income stream for ourselves.

Want a copy of my Case Study: How A $1 Ticket To A Live Virtual Weekend Turned Into $20k In One Weekend

Yes, Send The Case Study To My Inbox!
 

So, finally, I'm taking an entire hour to write this post all about how to improve personal productivity, staying positive in difficult times, and what I've noticed during the lockdown.

1) Being home is awesome. 

improve personal productivityBut that may just be me because I'm easily distracted. It forces me to stay in one spot and focus on what's in front of me. Being home and reducing travel to almost zilch has also allowed for more continuous and focused effort without the start and stop disruption. 

I noticed that when I looked back at my coffee shop visits, I was really looking forward to seeing friends who didn't even know my name unless it was written on a coffee cup.

2) I have an Internet challenge.

Like really slow DSL at the house with no alternative. I've complained about it for 15 years and used it as an excuse to not do some things (Facebook Live - I'm talking about you...) It's time to get over it. 

When the major news networks are doing live interviews with people in their bedroom offices with kids screaming outside the door, we all have permission to focus on the content, not the flash. 

And I'm 15 miles from town - any town. So I used to spend a lot of time on the road going to Starbucks or other fast internet spots. During this time, I decided not to do that. (Couldn't actually, since nearly everything is closed.) 

3) Closing the social media black hole. 

I was at my mother-in-law's the other day (my one day a week trip into town to check on her and work on high-speed). And I was making a cup of coffee in the kitchen. She came out of the bedroom, sighed, and said, "I came back here to clean up the kitchen, but I got on Facebook instead - and that was over an hour ago." 

And she's 97! 

Social media is a tool, but easily becomes a thief stealing our best hours. I'm holding steady with that by limiting my time to morning and night.

(**Want to know how to stay focused all day? Start by scheduling your social media to specific time slots in your calendar! Then close out all social media apps, web pages etc. until your scheduled time.)

4) Email. This is our life blood.

Email marketing accounts for about 80% of our business in some form. But I hate email personally... And I'm now only checking my personal account 2 to 3 times a WEEK. 

I can do that because I've set up systems. I have a private account for coaching clients only. And when I get an email to that account, I get a text message on my watch and phone so I can respond fast. 

JV Partners know to skype or Facebook message me. And Insiders and other product buyers go to our support desk, chat on the site or one of our product specific Facebook groups.

5) Turned off the news. 

I limit myself to 30 minutes or less of news each day. This is a sure-fire way for staying positive in difficult times. I will catch up on news using my Flipboard app at night. Short of a nuclear bomb, nothing needs my attention right now! 

I'm amazed how I get sucked in by the rubber-neck syndrome. Watching the news can be an emotional pot that gets stirred way too easily. Not only does it affect me then, but it lingers in my psyche for a while.

And for me to do this is a massive change. I’m a proud, former journalist who worked in newspapers and magazines. The main reason I left the news business though was all the bad stuff we saw and reported each day made me crazy. So, I had to quit.

6) Energy Loops. 

You've read this entire post so far to get to this point. I could write all day about energy loops. 

Recently, I read somewhere about energy loops causing us all kinds of grief. I'm not talking about woo-woo universal energy (although I believe that too), but personal energy expended with our mind and our labor.

It’s wasted energy. The very definition means nothing gets done.

An energy loop equals anything started but not finished yet it lives in our brain. And they are everywhere from large to small. And often, the size doesn’t matter. An energy drain is an energy drain is an energy drain - they’re all equal. 

Here's an example.

The picture shows a small tree stump. It's a poplar tree. About 5 years ago, a poplar sprout came up in a how to stay focused all dayplastic flower pot that was in (what passes for) my front yard between the crepe myrtles at our house. 

It was tiny, like a weed. 

Instead of yanking it out of the ground, I thought that I'd just plant it somewhere else on our 95 acres.

After all, we’ve only got about 45,000 of them according to the University of Maryland Extension report on Forest Thinning. I might miss this little sprout though. It could be very special.

Even when my wife asked me what this was, I told her I'd take care of it...

The energy loop was opened the moment I didn’t pull that dude right out of the pot.

This is how it works.

Here's a tree that I'm going to move. It's on my mental list. It staked out a spot on my brain and it's never going away until it's resolved. 

That was 5 years ago.

The tree grew fast - as poplars do. The pot had a hole in the bottom for drainage as pots do. The poplar roots squeezed through that hole finding life as they do.

It anchored the little tree in the soil below. I could no longer move the pot because it literally was rooted in the ground.

My wife would point out that the tree is growing fast and it’s really too close to the house.  She asked me when I was going to get rid of it. “Soon” was always my answer. I can still dig it up and move it, I told her.

But it didn't just grow roots in the ground. 

They were burrowing into my psyche too. 

Every time I walked into the house, I'd glance over and see that tree. My mind would nudge me, "You've got to take care of that." And I'd think, "Soon, sure. When I get a minute."

It kept growing...both in the ground and in my brain. It reached 10 feet tall. And I thought about it every day because I saw every day when I came out of the house.

After a trip to Atlanta, I glanced over at the tree. It was about 7 feet shorter.

It had been cut off about 3 feet off the ground. My wife had found a handsaw in the basement and went after it. 

The pot was still intact. But it still wouldn't budge because the roots were so deep. So the first step was to remove the pot, then cut the rest of the tree off, and then dig out the roots. "I'll get to that," I told myself. I've got all the tools.

That was 2 years ago.

Because of my internet challenge here in the woods, I sometimes drive to town to work at my mother-in-law's house where I get high-speed cable.

Last weekend, when I came home from a full day of working in town on the high-speed, I walked by the tree, the abbreviated version that's been dead now for a couple of years, and the pot was gone. My wife and niece broke the pot and spread out the dirt in the garden. 

Then, she said, "I want to learn to use the chainsaw."

Ok - it's time to get that tree out of the yard. And I'll do it. I've got some time tomorrow 🙂

This is the CLASSIC energy loop. 

Five years ago, I opened it up when I didn't dispose of that tree. Thinking about that tree and putting off the solution, I expended enough energy to power a small office building. Unfinished, little or large projects take the energy that we could otherwise use to improve personal productivity and be more productive in life.

When we say we’re tired, often it’s mentally tired because we’ve expended so much energy - doing nothing - on stuff that could have been resolved long ago.

An energy loop is completely unnecessary. 

All it takes is little action. 

There's an old saying that resolves every energy loop: 

"Never put off till tomorrow what you could do today."

We do this at home. We do it at work. And we do it in business.

A productivity expert knows how to eliminate the energy loops by outsourcing and delegating, or just getting the damn chainsaw out of the closet.

In the comments, tell me about your energy loop that needs to be closed.

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Percy Miller

NO ONE else is doing things online like you guys are doing it...You guys are building and teaching what I want to learn how to do with my online efforts...Today I saw the future!"

Shelley Merchant

I have wandered around blindly for over 4 years wondering why things weren't working...the things y'all teach are not being taught elsewhere. Instead, the advice is vague and leaves you feeling stupid because you're not figuring it out.

I cannot say enough good things...the only problem is that there's so much good stuff that I don't want to sleep b/c I want to learn it all.

 
I'm beginning to feel like a plan is forming and that I might actually make things work.

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With so much JUNK being peddled online it's good to see guys like you out there teaching what's real.

Jen Perdew

The Novice to Advanced Marketing System is a step-by-step system focusing on Team, Training and Tools to help novice to advanced business people build a Simple, Scalable and Sustainable business.

Founded by David Perdew over 15 years ago, he recently retired and his daughter, Jen Perdew, who has been working at NAMS since 2011 purchased the business.

Jen is now the President and CEO of NAMS and comes from a customer service, operations, and employee training background.

Jen has always loved digging in and getting her hands dirty with automation and coaching. Jen's an implementer and focuses on moving her clients as quickly as possible down the path to success. and has since taken over most of the technical training in the business. NAMS is one of the most successful online communities today, specializing in training and proprietary productivity software tools.

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The Ultimate Guide to Maximizing Your Affiliate Links with Simple Click Tracker 1. Centralize Your Links: No more searching through scattered Excel sheets or lost emails to find your affiliate links. Simple Click Tracker allows you to store and organize all your links in one place. This way, you can easily access and update them […]
Click Here To Read More
author
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Click Here To Read More
sales and revenue
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Category: Business Operations, Featured Content, Inspiration, Motivation, NAMS Notes, Productivity

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