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Sticking to a step-by-step plan to achieve a goal

By David Perdew Leave a Comment

Having a Plan Is Key, but Consistently Executing a Plan Is Even More Important.

PeachtreeStart2015

In 1987, I ran my first Peachtree Road Race 10K in Atlanta, GA.

Just divorced, I was only 35 and skinny. 

Three weeks prior to the July 4th event, I decided to run the race. Without any training--at all, I thought, “What the hell! I can do this.”

And I did. Just like everything else in my life, I made decisions on whim and tried to hit home runs instead of doing the work to consistently hit singles and doubles. 

“Go big or go home,” they say. And that was me. Everything was doable. All I had to do was jump in and give it a shot. No training, no preparation, no paying my dues. Just do it.

Lining up with the other 50,000 people in the race, I ran the 6.2 miles from start to finish, collected my t-shirt, and went to the movie later that afternoon. 

Piece of cake.

Years later, running and walking would teach me great lessons about business, life, health, and accomplishing any goal. But first, I’d have to go all the way to the bottom.

And when I was completely laid up with a serious back issue, I knew that I could lay there and waste away or come up with a plan to get back to the Peachtree like I'd been doing for more than 30 years.

On my birthday, Oct. 20th, in 2020, I broke my back…

Well…It wasn’t really a fracture. It just wasn’t working any longer.

CripplingBirthdayRun
My route through The Villages that day was very confusing to me as I ventured into neighborhoods I wasn't familiar with.

On mile 6 of a 7-and-a-half mile walk in my mother’s neighborhood in The Villages, Florida, I felt a twinge in my left leg on the front hip joint. 

When the leg started to buckle on me, I stopped, bent over, caught my breath, and looked behind me to see if I’d stepped in a hole or something.

There was a curb, but nothing unusual happened when I stepped off. No twisted ankle, no jolt, no short step.

But there it was. Just a little twinge shooting down my leg to the knee. Hot, tired, and already 2 miles further than I’d wanted to go, I was lost in the winding sameness of the tight neighborhoods.

Onward, I said. Pick it up. Let’s get home.

As I walked into the kitchen, drenched with sweat, I stretched my back as I held on to the countertop. Bending at the waist, I thought maybe I’d overdone it, so I decided to hit the shower. That would make me feel better.

Gingerly stepping in, warm water pelted my back, but it didn’t really help. In fact, I could feel it tightening up.

Mom and Charlsa, my wife, were on the Lanai (Florida-speak for a screened-in veranda). Mom had asked us to cut back a bush. So, I picked up the clippers, walked out to the bush, bent over and started snipping away. 

My back was really getting tight now. Charlsa said, “Let me do this. You look like you’re in pain.” So, I handed her the clippers, went into the house, and almost immediately  hit the floor.

And I couldn’t get up.

My left leg had no strength. My lower back screamed if I moved. I crawled to the bathroom, sweat soaking my shirt. 

For three days, I scooted on the floor to get around. After a very long 11 hour drive home, I crawled in our own house trying to get comfortable.

A friend brought over a walker but even that was too painful. I couldn’t stand in a shower, so we pulled out my deceased mother-in-law’s plastic shower seat. It was the only way I could tolerate the shower.

Luckily, I’d been collecting family canes for a while. And after two weeks, I was able to walk with one of them for short distances. Very short distances.

My new long-term goal was to walk to the mailbox at the end of our driveway about 500 yards away. I didn’t accomplish that goal for three months. But every day, I took a few more steps up the driveway.

But the pain was still intense. 

I was living on a mixture of tylenol and ibuprofen - about 16 pills a day just to keep the pain at bay.

By March, just over four months after the doc had diagnosed me with a ruptured (herniated) L4-L5 disc with an MRI, one hip injection with a big-ass needle, and two out-patient epidural injections, I was able to walk to the mailbox and back home without the cane.

I had only a little limp.

To fast forward, by my next birthday last October, I was walking 3 miles again a few times each month but not consistently. Some months, I logged about 30 miles. Others less. Some zero.

But the back pain was still there, just to remind me who had the real power in this body. 

On a whim, on the last day of March this year, I decided to join the St. Jude’s #100MileChallenge to raise money for families of children with cancer. St. Jude’s is a great cause. They never charge families for any treatment of the kids in their facilities. So, donations were important. I’m happy to say that my friends on Facebook generously put us over $1000.

One hundred miles in one month was three times the most mileage I’d ever done in a month even before the back injury. 

Without help, I’d never complete this.

So, I decided to tackle this like a project.

There were two goals to this project:

Goal #1: Financial

  • The first goal set by St. Jude’s was to hit $200 in donations. 
  • After reaching that in a couple of days, I raised the goal to $500.
  • And hitting that by day six of the challenge, I raised it to $1000.

Goal #2: Walk/Run 100 miles in April

  • That was an average of 3.33 miles per day.

It seemed doable, but consistency was going to be the key. If I missed too many days, I’d have to make them up by doing 5, 6, or 7 mile-days. And if I got too far behind, I’d give up. I know I’m not unusual here. This is the way of all people who don’t accomplish their goals.

Having a plan was key, but sticking to the plan to achieve the goal was even more important.

We all make plans, but without accountability or the measurement of progress against the plan, nothing matters.

Luckily, St. Jude’s had me covered with a fantastic Facebook Messenger app with several really important elements.

  1. A menu with task and support selection
  2. Registration page
  3. Opportunity to create a customized fundraiser and share it seamlessly
  4. Join the Facebook Group to support and celebrate group accomplishments (in other words, be part of a community)
  5. Record mileage every day
  6. Keep track of cumulative progress toward the goal

STJUDESAPP
St. Jude's Messenger app presented everything I needed to be successful

And that was all easily accessible in my mobile messenger. From a business perspective, I hadn’t seen a better use of the messenger communication system. My mind was racing with possibilities for my own business.

But I decided to just focus on the goals at hand, one hundred miles and $1000 for the hospital.

I know this about me…

No goal of mine will EVER be accomplished without community support.

Years ago, one of our nation’s First Ladies got some fame (and additional ridicule) for saying “It takes a village to raise a child.”

That proverb has its origins in African cultures because they believe it’s impossible to achieve a positive child experience without a community. No parent can do it alone.

I believe that’s true in every accomplishment.

That’s why “Team” is the first of three attributes that describe the NAMS Community: Team, Tools, and Training.

Team is essential.

Success is a group effort.

So, when I decided to tackle this major challenge - 100 miles in one month, I needed a community to support and encourage me along the way. St. Jude’s provided that with their Facebook Community.

StJudesCommunity
The St. Jude's 100 Mile Challenge community did a couple of things very well: Support participants and set expectations for a short-term community.

Notice, there were 15.6k members in the community.

And from the beginning, they said the group would be archived immediately after the challenge. That was actually comforting because I wasn’t getting involved in something long-term. With my short attention span, I could handle a short-term commitment.

It fit right in with the approach I needed.

  • Short-term commitment
  • Simple execution plan
  • Step-by-step progress
  • An end in site

When I think of our business, we try to offer short-term execution plans with step-by-step progress that point to results.

Results! A double-edged sword!

Focusing on results is dangerous. In fact, I’d say it’s disastrous in most circumstances. Achieving the results you’re hoping for by focusing on the results is nearly impossible.

My guess is that 99.9% of the people wanting to build a business online have purchased some program that says they can start making money right now - today - without any effort or minimal work at best. It’s a push button or magic solution.

I get messages every week from at least one person on our list who begs for a way to make $XXXX in X days. My advice is always the same: If you have a car, drive an Uber.

Those push button magic money solutions don’t really exist. Achieving the results you want NEVER happen without putting in the effort. That’s work. 

But a ton of those solutions are sold to people who are looking for results ONLY. 

Anyone who has been in a coaching mastermind is usually taught a few marketing guidelines such as:

  1. Never use the word “work” in your headline. No one wants to buy a product that makes them work.
  2. Never use the word “learn”. That sounds like work too.
  3. When doing webinars, don’t “teach” people too much because they won’t buy.
  4. Shortcuts and secrets are always to be “revealed” to make people know that the seller has access to some special information that you don’t.

Listen, I hate this part of marketing, but you’ll never see me selling a product that says “You have to do a lot of work to create your success” even though you do.

It’s a non-starter. I’d be fighting thousands of years of Human Nature. And I’m never going to win that fight.

But promising a step-by-step pathway to achieve the desired results, just as St. Jude’s provided me, will always work if…

And it’s a BIG IF…

If you do the work consistently every day.

It doesn’t matter what your goal is. Walk 100 miles in a month, raise healthier children, have a better marriage, or create $5,000 extra income every month, always start with a step-by-step plan and a tool to measure your progress while getting support from your community.

Period.

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I have been floundering around trying to make my gardening site profitable for two years and just could not get it to grow.

I spent tons of money on affiliate and website building programs but was getting nowhere.

I started working with Jen and David following their exact systems and saw exactly where I was going wrong AND what I needed to do to fix it.

In 30 days, I quadrupled my list and started making sales! 

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I have wandered around blindly for over 4 years wondering why things weren't working...the things y'all teach are not being taught elsewhere. Instead, the advice is vague and leaves you feeling stupid because you're not figuring it out.

I cannot say enough good things...the only problem is that there's so much good stuff that I don't want to sleep b/c I want to learn it all.

 
I'm beginning to feel like a plan is forming and that I might actually make things work.

It's Time to Make Money with Email Marketing Today!

 

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Email Marketing is not dead!  In fact, without email marketing, you won't have a profitable business.

Think about it - it's a vital part of your sales process. Without it, how will your ideal clients and customers know when you are launching a new program or product?

Join us this month for the MyNAMS Insider's Club Challenge called "Email Marketing Mastery".

Let us help you:

  • Make More Money
  • Do Email Marketing the Right Way
  • Get Higher Open Rates
Yes, I need to master email marketing for more sales!
DavidAndCharlsaAtTheBeach.jpg

David Perdew is the CEO and founder of NAMS - the Novice to Advanced Marketing System. He’s a journalist, consultant, and serial entrepreneur who has built one of the most successful and fastest-growing business training systems online today called the MyNAMS Insiders Club.

The Novice to Advanced Marketing System is a step-by-step system focusing on Team, Training and Tools to help novice to advanced business people build a Simple, Scalable and Sustainable business.

He took a year off in 2003 to personally build a 2200 square foot log cabin in north Alabama where he and his wife and two dogs and a cat live on 95 acres of forest with four streams and 60-foot waterfall.

The NAMS team includes his daughter, Jen, who is an email marketing and automation specialist. Jen runs the day to day business and is one of the primary trainers in our MyNAMS Insiders Club. 

Thanks For Signing Up For The NAMS Business Growth Strategies Summit Access is headed to your inbox. (Please check spam, promotions and junk folders) If You’re Interested In Becoming An Affiliate Marketing Powerhouse Keep Reading As I Share How A Single Affiliate Promotion Put $12K in My Bank Account in 5 Days Click Below For […]
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6 Ways to Improve Personal Productivity During the Great Coronavirus Lockdown of 2020!

By Jen Perdew 7 Comments

6 Ways to Improve Personal Productivity During the Great Coronavirus Lockdown of 2020!

personal productivity 2000

The good and the bad of being stranded at home for weeks at a time - especially if you’re doing business online...

The Great Coronavirus Lockdown of 2020 has caused angst for a lot of folks because they’re not taking charge of their personal productivity, so I decided to write about 6 methods that I’m using including eliminating the psyche-killer: Energy Loops.

Unfortunately, I kind of love the lockdown. Not people getting sick, of course. That sucks, but I love being forced to re-evaluate and re-focus.

This feels like a forced reboot, just like I have to do with my computer when it gets sluggish and on memory overload.

But frankly, I've never been so productive. 

Now, I have a really good excuse to be isolated in the woods - without feeling anti-social.

Someone asked me the other day if I'm seeing more of my neighbors since everyone's home during lockdown. Heck, I'm so deep in the woods, I haven't seen most of my neighbors in 15 years. I wouldn't know them if I ran into them on the street.

But productive? Holy Cow! I've been so productive that I could hardly find time to write this post. 

When the coronavirus started causing shutdowns across the country, my daughter Jen and I started talking about how we could help people get some control back in their lives - and fast.

The Fast Business Startup Virtual Workshop was the answer. It was 2 days of intense focus on setting up an online income stream by focusing on numbers, not products or launches, or all the other stuff people tell you you have to do.

We focused on numbers. Four numbers.

  • Clicks
  • Conversion
  • Price
  • Revenue

And it blew people's minds.

You can find out more about this here.

But now, I'm taking a breath. 

The 2 days were exhausting, but now we had replays to edit and transcripts to create. Plus, I decided to do a Case Study on how we used a $1 ticket to a virtual live workshop to drive more than $20,000 in profit AND create a new income stream for ourselves.

Want a copy of my Case Study: How A $1 Ticket To A Live Virtual Weekend Turned Into $20k In One Weekend

Yes, Send The Case Study To My Inbox!
 

So, finally, I'm taking an entire hour to write this post all about how to improve personal productivity, staying positive in difficult times, and what I've noticed during the lockdown.

1) Being home is awesome. 

improve personal productivityBut that may just be me because I'm easily distracted. It forces me to stay in one spot and focus on what's in front of me. Being home and reducing travel to almost zilch has also allowed for more continuous and focused effort without the start and stop disruption. 

I noticed that when I looked back at my coffee shop visits, I was really looking forward to seeing friends who didn't even know my name unless it was written on a coffee cup.

2) I have an Internet challenge.

Like really slow DSL at the house with no alternative. I've complained about it for 15 years and used it as an excuse to not do some things (Facebook Live - I'm talking about you...) It's time to get over it. 

When the major news networks are doing live interviews with people in their bedroom offices with kids screaming outside the door, we all have permission to focus on the content, not the flash. 

And I'm 15 miles from town - any town. So I used to spend a lot of time on the road going to Starbucks or other fast internet spots. During this time, I decided not to do that. (Couldn't actually, since nearly everything is closed.) 

3) Closing the social media black hole. 

I was at my mother-in-law's the other day (my one day a week trip into town to check on her and work on high-speed). And I was making a cup of coffee in the kitchen. She came out of the bedroom, sighed, and said, "I came back here to clean up the kitchen, but I got on Facebook instead - and that was over an hour ago." 

And she's 97! 

Social media is a tool, but easily becomes a thief stealing our best hours. I'm holding steady with that by limiting my time to morning and night.

(**Want to know how to stay focused all day? Start by scheduling your social media to specific time slots in your calendar! Then close out all social media apps, web pages etc. until your scheduled time.)

4) Email. This is our life blood.

Email marketing accounts for about 80% of our business in some form. But I hate email personally... And I'm now only checking my personal account 2 to 3 times a WEEK. 

I can do that because I've set up systems. I have a private account for coaching clients only. And when I get an email to that account, I get a text message on my watch and phone so I can respond fast. 

JV Partners know to skype or Facebook message me. And Insiders and other product buyers go to our support desk, chat on the site or one of our product specific Facebook groups.

5) Turned off the news. 

I limit myself to 30 minutes or less of news each day. This is a sure-fire way for staying positive in difficult times. I will catch up on news using my Flipboard app at night. Short of a nuclear bomb, nothing needs my attention right now! 

I'm amazed how I get sucked in by the rubber-neck syndrome. Watching the news can be an emotional pot that gets stirred way too easily. Not only does it affect me then, but it lingers in my psyche for a while.

And for me to do this is a massive change. I’m a proud, former journalist who worked in newspapers and magazines. The main reason I left the news business though was all the bad stuff we saw and reported each day made me crazy. So, I had to quit.

6) Energy Loops. 

You've read this entire post so far to get to this point. I could write all day about energy loops. 

Recently, I read somewhere about energy loops causing us all kinds of grief. I'm not talking about woo-woo universal energy (although I believe that too), but personal energy expended with our mind and our labor.

It’s wasted energy. The very definition means nothing gets done.

An energy loop equals anything started but not finished yet it lives in our brain. And they are everywhere from large to small. And often, the size doesn’t matter. An energy drain is an energy drain is an energy drain - they’re all equal. 

Here's an example.

The picture shows a small tree stump. It's a poplar tree. About 5 years ago, a poplar sprout came up in a how to stay focused all dayplastic flower pot that was in (what passes for) my front yard between the crepe myrtles at our house. 

It was tiny, like a weed. 

Instead of yanking it out of the ground, I thought that I'd just plant it somewhere else on our 95 acres.

After all, we’ve only got about 45,000 of them according to the University of Maryland Extension report on Forest Thinning. I might miss this little sprout though. It could be very special.

Even when my wife asked me what this was, I told her I'd take care of it...

The energy loop was opened the moment I didn’t pull that dude right out of the pot.

This is how it works.

Here's a tree that I'm going to move. It's on my mental list. It staked out a spot on my brain and it's never going away until it's resolved. 

That was 5 years ago.

The tree grew fast - as poplars do. The pot had a hole in the bottom for drainage as pots do. The poplar roots squeezed through that hole finding life as they do.

It anchored the little tree in the soil below. I could no longer move the pot because it literally was rooted in the ground.

My wife would point out that the tree is growing fast and it’s really too close to the house.  She asked me when I was going to get rid of it. “Soon” was always my answer. I can still dig it up and move it, I told her.

But it didn't just grow roots in the ground. 

They were burrowing into my psyche too. 

Every time I walked into the house, I'd glance over and see that tree. My mind would nudge me, "You've got to take care of that." And I'd think, "Soon, sure. When I get a minute."

It kept growing...both in the ground and in my brain. It reached 10 feet tall. And I thought about it every day because I saw every day when I came out of the house.

After a trip to Atlanta, I glanced over at the tree. It was about 7 feet shorter.

It had been cut off about 3 feet off the ground. My wife had found a handsaw in the basement and went after it. 

The pot was still intact. But it still wouldn't budge because the roots were so deep. So the first step was to remove the pot, then cut the rest of the tree off, and then dig out the roots. "I'll get to that," I told myself. I've got all the tools.

That was 2 years ago.

Because of my internet challenge here in the woods, I sometimes drive to town to work at my mother-in-law's house where I get high-speed cable.

Last weekend, when I came home from a full day of working in town on the high-speed, I walked by the tree, the abbreviated version that's been dead now for a couple of years, and the pot was gone. My wife and niece broke the pot and spread out the dirt in the garden. 

Then, she said, "I want to learn to use the chainsaw."

Ok - it's time to get that tree out of the yard. And I'll do it. I've got some time tomorrow 🙂

This is the CLASSIC energy loop. 

Five years ago, I opened it up when I didn't dispose of that tree. Thinking about that tree and putting off the solution, I expended enough energy to power a small office building. Unfinished, little or large projects take the energy that we could otherwise use to improve personal productivity and be more productive in life.

When we say we’re tired, often it’s mentally tired because we’ve expended so much energy - doing nothing - on stuff that could have been resolved long ago.

An energy loop is completely unnecessary. 

All it takes is little action. 

There's an old saying that resolves every energy loop: 

"Never put off till tomorrow what you could do today."

We do this at home. We do it at work. And we do it in business.

A productivity expert knows how to eliminate the energy loops by outsourcing and delegating, or just getting the damn chainsaw out of the closet.

In the comments, tell me about your energy loop that needs to be closed.

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NO ONE else is doing things online like you guys are doing it...You guys are building and teaching what I want to learn how to do with my online efforts...Today I saw the future!"

Shelley Merchant

I have wandered around blindly for over 4 years wondering why things weren't working...the things y'all teach are not being taught elsewhere. Instead, the advice is vague and leaves you feeling stupid because you're not figuring it out.

I cannot say enough good things...the only problem is that there's so much good stuff that I don't want to sleep b/c I want to learn it all.

 
I'm beginning to feel like a plan is forming and that I might actually make things work.

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With so much JUNK being peddled online it's good to see guys like you out there teaching what's real.

DavidAndCharlsaAtTheBeach.jpg

David Perdew is the CEO and founder of NAMS - the Novice to Advanced Marketing System. He’s a journalist, consultant, and serial entrepreneur who has built one of the most successful and fastest-growing business training systems online today called the MyNAMS Insiders Club.

The Novice to Advanced Marketing System is a step-by-step system focusing on Team, Training and Tools to help novice to advanced business people build a Simple, Scalable and Sustainable business.

He took a year off in 2003 to personally build a 2200 square foot log cabin in north Alabama where he and his wife and two dogs and a cat live on 95 acres of forest with four streams and 60-foot waterfall.

The NAMS team includes his daughter, Jen, who is an email marketing and automation specialist. Jen runs the day to day business and is one of the primary trainers in our MyNAMS Insiders Club. 

Having a Plan Is Key, but Consistently Executing a Plan Is Even More Important. In 1987, I ran my first Peachtree Road Race 10K in Atlanta, GA. Just divorced, I was only 35 and skinny.  Three weeks prior to the July 4th event, I decided to run the race. Without any training–at all, I thought, […]
Click Here To Read More
Thanks For Signing Up For The NAMS Business Growth Strategies Summit Access is headed to your inbox. (Please check spam, promotions and junk folders) If You’re Interested In Becoming An Affiliate Marketing Powerhouse Keep Reading As I Share How A Single Affiliate Promotion Put $12K in My Bank Account in 5 Days Click Below For […]
Click Here To Read More
Email Marketing is Not Dead
Is Email Marketing Dead? Or Alive and Thriving? This is the 3rd part of a 5-part series outlining the 5 essential skills to create a successful business online. They are listed below. And if you miss any of the posts, just click the link to open in a new window: 1) The Entrepreneurial Mindset2) List […]
Click Here To Read More
ListbuildingEqualsSales
How to Build an Email List with a Quality Lead Magnet Today, we focus on email list building, basic list management, and list building strategies while focusing on how to build an email list with a quality lead magnet. If you missed the first part of this series, you can see the post about about […]
Click Here To Read More
Entrepreneurial_Mindset-1200x630px
How to Develop an Entrepreneurial Mindset… We love to teach… And frankly, we’re good at it. When it comes to building an online business, folks we deal with every day have a lot of questions about building their businesses online. Many of those who approach us are just getting started with their businesses. Or they […]
Click Here To Read More
Thanks For Signing Up For The Marketing Trends EncoreAccess is headed to your inbox. (Please check spam, promotions and junk folders) If You’re Interested In Becoming An Affiliate Marketing PowerhouseKeep Reading As I Share How A Single Affiliate Promotion Put $12K in My Bank Account in 5 Days Click Below For Your Copy Of “5 […]
Click Here To Read More

Category: Business Operations, Featured Content, Inspiration, Motivation, NAMS Notes, Productivity

16 Year Old changes body with 1 year of consistency

By David Perdew Leave a Comment

     

Consistency with Simple Tools – All it’s cracked up to be!

One of the things I love about this little video is the demonstration of the rewards of consistent efforts with simple tools. He’s really doing calisthenics and aerobics more than anything to achieve his results.

But watch him stay consistent even on escalators and in “down” time. Good lesson here.

Category: Inspiration

Do anything for love

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What would you do for love?

When breast cancer victim Gerdi McKenna asked her girlfriends to show up for a photo shoot, she was greeted with a very unusual welcome.

Watch what her friends did to support her.

Category: Featured Content, Inspiration

Be Phenomenal or Be Forgotten

By Leave a Comment

Be Phenomenal or Be Forgotten

Motivational:Use your pain for greatness

Manage everything you to achieve your goal, never go to sleep when you know you could do more. Challenge yourself to use your greatness in achieving your aspirations in life.

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